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Essays 541 - 570

Business, Internet, and IS

the Internet, trading partners can bypass intermediaries and inefficient multi-layered procedures. Furthermore, Web-sites are avai...

Overview of Hilton Hotels

With this information on hand, we can answer some of the questions posed above. First, well address the segmentation and brand str...

Theodore Levitt's 1960 Article 'Marketing Myopia'

as time when by they began to decline, they did not see themselves as transportation companies, but merely as railroads. Therefore...

Segmentation and Questions on Marketing

Nike and Reebok traded leading positions in their industry and each marketed to teens using star athletes. One of the primary cha...

Segmentation and Marketing Questions 2

Southern Italy remains economically depressed. Clearly, marketing efforts in Northern Italy have the greatest promise of success ...

Security and Wireless Technologies

issues of concern include: authentication, authorization, encryption, misuse and abuse in addition to hackers (Posluns, 2002). One...

Current Status of Internet Telephony and Its Future Potential

the telephone communication infrastructure. IP Telephone can be defined in the following way; "Internet telephony (IPT) is tra...

U.S. Bancorp, Goldman Sachs, and Uses of Technology

also building for the future. Current Issues and Trends Today, office automation and the use of Internet and Intranet appli...

Essays on Computer Management

in it (especially on the Internet). The problem is, however, that "privacy" is one of those concepts that is difficult to ...

Marketing and the British Police Force

office, the new Home Secretary, David Blunkett, announced that there were plans to radically reform the police service (Mawby and ...

SAS 99 Compliance and Lucent

financial information and balance sheet, its first a good idea to examine what, exactly, compliance means under Sarbanes-Oxley and...

Digital Technology's Pros and Cons

fact play a significant role in terms of the emerging 3G wireless appliances. It could in fact be that telephones could double as ...

Factors That Influence Strategic Implementation

that value is added to the customer and more custom gained. If a weakness is location then this may be the opportunity for change....

Overview of China Airlines

from Taiwan to Hong Kong when it went down into the Taiwan Strait (Airline Industry Information, March, 2004). This type of event...

AcuScan and 'Operation Optimize'

merit because the success of the company depends on continued growth of sales revenues, but the manner in which it is presented ca...

Argentina and Security Systems Market Entry

the market (BuyUSA.Gov, 2005). And, that industry is still in its infancy, in fact, 45 percent of the security companies in the co...

Society and the Impact of Technoloyg

potential ramifications of cloning: "He believes that while it is impossible to accurately forecast what the psychological and soc...

Changes and the Responses of the Vermont Teddy Bear Co.

Partners, 2003). Traffic World wrote that it is the delivery strategy that drives growth for this company (ebusinessforun.com, 20...

Marketing A New Product

the egg white base and be sufficiently differentiated to be seen as original, although there s no chocolate sorbet on the market a...

Case Studies In Technology and Management

may do this with more backing and market power, SMaL had to compete with Casio. It is then with this in mind a company has to deve...

IT and Systems Management

in mind when it comes to designing and implementing a system, as opposed to not doing so. While this might be a simplistic stateme...

Books on Advertising and Marketing

Claude Hopkins, author of Scientific Advertising, the ideas of whom appear to have had a string impact on the way Ogilvy has devel...

ICT and its Contemporary Life Impacts

two areas that have seen a high input form ICT. The subject area is so broad we cannot look at the entire are in only a few page...

Distance Learning Program Initiation

to the Online courses. There are also intangible resources that must be considered, such as faculty time. One expert commented: "...

Simply Fit Marketing Mix

Price. The product is seen as being the most critical of all the Ps of the marketing mix. If the product is of poor quality or...

United States' Marketing of Sainsbury's

will have to deal with. The core competence of Wal-Mart is to being good quality ranges to the consumers at good prices. The com...

Managing the Information Technology Resource by Jerry N. Luftman Chapter Summaries

adopted, while the right-hand end of the curve depicts the period in which laggards adopt ET (Luftman 186). The next section of th...

China and IKEA

such the company may also look at increasing the number of the potential target market visitors that they can get to visit the sto...

Marketing the Toshiba Tablet PC

experience with the units. The market that the manufacturers want to attract is the consumer market, which may also include the...

The Benefits of New Technologies on E-Commerce

1995 world wide only 1 financial institution had web banking, by 2002 this increased to 6,000 had this. In 1995 only 50 financial ...