YOU WERE LOOKING FOR :Three Marketing Articles Evaluated
Essays 1 - 30
In six pages 3 consumer articles featured in 1998 and 1999 editions of Journal of Marketing Research, Journal of Consumer Research...
the original house, which is far better suited for raising the children (MacLean et al, 2002). Protection under British and...
In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....
and many companies can leverage these brand names while minimizing their costs toward expansion and getting old markets to buy new...
Marlboro itself is the best-selling brand in the world -- the "Marlboro Man" represents the mystique of the American West, rugged,...
In five pages this article is summarized and critically evaluated. There are no other sources listed....
In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....
I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...
In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....
ideas such as communism as well as the religious background of the country. The culture will embody the aspects such as morals, et...
this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...
CNN and Newsweek, it would seem as if Garzarelli is an excellent analyst. Why is Cubster so critical? A large part of the critic...
in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...
In three pages this paper presents a summary and review of an article that describes how marketing principles are being applied to...
In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...
some determining the study was inconclusive, others saying certain interventions should be made universal and still others stating...
licensing agreements sees Coca-Cola Company retain control of the empire while many of the companies tat bottle the product carry ...
provide advice for the reader. It seems that Coates can make some common sense financial moves which includes cashing out her equi...
In three pages a journal article that evaluates preschool children's spatial memory development is reviewed and discussed. There ...
applicable, and service delivery were all the same (Houghton, 2008). Each factor was controlled in this study. The article author ...
How is strategy created in organizations? This question has led to numerous journal articles, research studies, and books. There a...
In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...
where newspaper advertising and strategic planning had higher means. Therefore, although useful, the study was limited as it does ...
This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...
who she was will be lost. His sources (cited in footnotes) include scholarly articles and books, and Carrs own journals. His met...
The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...
study also examined the availability of information resources available to the RN respondents (both at work and at home). Their fi...
experiment there. At a recent franchisee meeting, the group came up with twelve ideas for new sandwich possibilities (MacArthu...
incorporated into this study is extensive. The research team breaks this discussion into three subheadings: Assessment Congruence ...
Literature Review As the above summation indicates, the researchers provide a logical and persuasive argument for their selection...