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Essays 1411 - 1440

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...

Xerox Case Study; The Move to Selling Solutions

This 5 page paper is based on a case study supplied by the student. Xerox need to move from a company supplying hardware to supply...

Price Wars

in the long term they may suffer the losses in the sort term, especially if it has the potential of driving another firm pout of t...

Insights into Management Strategy Provided by the Models of Baumol, Marris and Williamson

provide insight; looking at the theory there does appear to be support for this model. Firms that are able to increase sales may f...

Rio Tinto

to the company and also gives them a much easier route to withdraw should then need to do so. Rio Tinto use their bargaining power...

HRM at Harrison Brothers

This 14 page paper looks at 6 HRM problems found at Harrison Brothers (a case study supplied by the student). Each subject is cons...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

Strategic Examination and Recommendations for THL

well as tourism companies needing to adapt to meet the changing needs and desires, such as the desire for new experiences, as well...

Strategy for Coca-Cola

effect, more than a half million jobs continue to disappear each month. Further, it seems that most consumers are not looking ahe...

Strategic Analysis of SOEI

and offshore offices in a number of locations to support international sales. In order to take the firm forward management need t...

MANAGEMENT AND LEADERSHIP AT SOUTHWEST AIRLINES

which bills itself as no-frills, but with frequent flights to various locations. SWA earned its fame for being a "fun" airline and...

Federal Agencies Challenge Retaining IT Employees

of the factors involved relative to information technology personnel is that some agencies train new hires to complete their tasks...

Business Strategies for Difficult Trading Conditions

actively add value to the product/service being produced (Porter, 1985). The reduction of cost should not be achieved at the cost ...

Nursing Educator Strategic Development Plan

In a paper of four pages, the writer looks at strategic development plans. A nursing educator provides an example of how they work...

Strategic Case Study to Determine a Strategy for Dr Lou Mickael

A strategic analysis and recommendation is made utilizing a case supplied by the student. The writer starts with a situation or s...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Application of Strategic Planning

One organization is discussed in this report. The report considers strategic planning, balanced scorecard, benchmarking, standards...

Case Study Colleges Cut Budgets

This essay focuses on a case study entitled, "The new normal: Senior student affairs officers speak out about budget cutting." The...

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

The Evolution of Andrews Ideas on Strategy

Strategic thinking changes and evolves as time passes. This paper examines the ideas of Kenneth T Andrews, looking at the way man...

The Application of Roy's Model to RLJs

In a paper of three pages, the author maintains that Callista Roy's Adaptation Model can be used as a foundational theory for the ...

Measuring Performance of Healthcare Organization

The Balanced Scorecard allows managers to look at their business from four critical perspectives, financial, internal business, in...

Tax Rates and Investment Assessments

Business should consider a number of factors before making strategic and investment decisions. The first part of the paper consid...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Strategic Direction Case

This paper presents a case study about how the owner of a small store planned to make changes and how the changes linked to the vi...

HUMMING BIRD ALL NATURAL DRINKS: STRATEGIC OVERVIEW

covers strategic positioning and environmental analysis for the fictitious product, Humming Bird All Natural Drinks. There are 6 s...

USE OF STRATEGIC STUDIES AND NATIONAL SECURITY

Analyzes strategic studies, and their strengths and weaknesses when it comes to national security. There are 5 sources in the bibl...

US STRATEGIC CULTURE STRENGTHS AND WEAKNESSES

Studies U.S. strategic culture, and its strengths and weaknesses. There are 5 sources in the bibliography of this 7-page paper....

Strategic Plan for Champion Enterprises, Inc.

be placed on a permanent foundation or even over a traditional basement. Customers can choose from ranch, Cape Cod, two-story, ga...