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Essays 211 - 240

Strategy, Leadership and Vision

own sake; vision provides a reason for undertaking time-consuming and often difficult change initiatives. Change Resistance...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

CORPORATE RELATIONSHIP MANAGER AND THE HIGH STREET BANK

a great deal of time and commitment. Profits arent going to increase immediately, because establishing relationships with customer...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Internal and External PR

If we consider relationship management this is similar to employee relations, and may beth be seen as usually undertaken internall...

Japanese Employment Relations and Globalization's Effects

a direct influence of globalization in Japan, for leading world economies are so interlaced and interdependent as globalization pr...

5 Questions on Sales Management

determining customer needs. Because of this, the salesperson is more in a listening rather than selling mode on that first visit t...

Relationship Between Supply and Demand

In three pages this paper discusses the beef cattle market in this consideration of the relationship that exists between supply an...

Financial Market Impact of the Euro and the European Monetary Union

In ninety eight pages this paper examines how global financial markets have been impacted by the Euro currency in this background ...

Slavery Aspects

In five pages such issues that are relevant to slavery such as 1950's Fugitive Slave Act, the Fourteenth Amendment, abolitionism, ...

Characteristics of an Independent Filmmaker

This 5 page paper discusses the characteristics that distinguish independent filmmakers from those working in the mainstream enter...

Business Success and the Role of Customer Satisfaction

In four pages customer surveys and marketing trends are employed in a consideration important securing customer relationships are ...

Post 'Just Do It' Sales at Nike

In five pages this paper examines the impact of marketing creativity on the sales of Nike in terms of the long established relatio...

Profitability, Customer Satisfaction, and Marketing Management

In five pages this paper examines marketing management, competition, and the important relationship between profitability and cust...

Xerox Case Study; The Move to Selling Solutions

This 5 page paper is based on a case study supplied by the student. Xerox need to move from a company supplying hardware to supply...

Resources and Competitive Advantage

introduction to Presence: Exploring Profound Change in People, Organizations, and Society, Senge, Scharmer, Jaworski and Flowers (...

Leadership Project Plan

school and through friendships. The student has been involved in the pharmaceutical industry in the past and likely knows many peo...

Organizational Culture of British Petroleum

(Anonymous, 2002), British Petroleum, now known as "BP" operates in 100 countries in six continents, runs 26,500 gasoline/petrol s...

Sales and Advertising

to it and ignore it. But if Roxane responds, theres a relationship. We move the brand relationship up a notch. Advertising becomes...

Impact of Price on Demand in the Power Industry

The writer looks at the impact of the supply and demand relationship on price and the way that price will influence demand in the ...

The Marketing of Innocent Smoothies

separately. 2. Question 1; Environmental Trends and Opportunity It may be argued that the product they developed fitted in well ...

How to Encourage Smokers to Give Up Smoking

be used and then consider how the campaign may take place. 2. The Problem The overall lifetime risk of developing lung cancer ...

Cultural Diversity Benefits

the aspects such as morals, ethics and the use of tools such as empowerment (Veiga, 1993). This will be reflected in the way they ...

Patients Going to Latin America for Treatment

Medical and dental costs have soared in the United States. Insurance plans are sometimes tricky in their language and they do not ...

Heterosexual Relationships v. Same Sex Relationships

specific reasons according to Kurdek. First, women tend to be the relationship experts in a couple, and they tend to have the solu...

Tourism and Research Method Selection

and compelling management effort and clarity. For competitive reasons, many business organizations are becoming more flexible in t...

Southeast Asia Tourism and Public Relations Problems

persistent and consistent repetition of a few key points, rather than the big and sensational approaches. That is not to say that ...

Southeast Asia's Tourism Industry

and Visitors Association, "secondary cities tend to display the most initiative to sell themselves" (Bake, 2000, 65). PROBLEM 1 ...

Uzbekistan's Tourism Problems

Soviet republics. Nevertheless, the fact remains that this policy has served to increase the power and wealth of those in the uppe...