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Tourism's 7 Ps

a new customer when compared to the cost of keeping an existing customer (Thompson, 1998; 29).It is also necessary that the provis...

Annotated Bibliography on Special Interest Tourism

This book is a comprehensive look at different types of special interest tourism (SIT). A goof introduction gives a strong overvie...

What is Sustainable Tourism?

The paper is a primer on sustainable and eco-tourism. The writer explains the concept of sustainable tourism and eco-tourism and ...

The Process of Developing a Sustainable Tourism Attraction

Sustainable tourism is becoming increasingly important and attractive to the tourism industry. The writer looks at the way in whic...

Volunteer Tourism

The majority of literature on volunteer tourism focuses on the potential positive benefits resulting from the two advantages. Howe...

Sustainable Tourism

the industry is one that is, or becomes sustainable. 2. As well as the potential negative impacts there are also a number of pot...

Singapore Tourism

theme zones combine historical landscapes, representing the Asia of the past, with commercial innovations that represent the Asia ...

Pollution and the Tourism Industry

was worth a total of $5.5 trillion (Wagner, 2005). In the United States the travel and tourism sector is very important to the ec...

Tourism Service Questions

QUESTION #2 What are the two dimensions of service? Which is harder to measure and why? The two dimensions of service are the tec...

The Impact of Tourism on Biodiversity

Ive seen plenty of people mixing with nature, and nature getting the worst of it," she writes (Waltzman, 2001, p. 36) She...

Entertainment Tourism and Socioeconomic Structural Space

see. A type of tourism, according to Rothmans 1998 book Devils Bargains: Tourism in the Twentieth Century American West, literall...

UK Ice Cream Market Analysis

likely to make impulse purchases than they are to plan to buy premium ice cream to take home. The company provides logo-laden, fr...

Marketing Mix of United Kingdom's Royal Mail

the consumers. An alterative paradigm of liberalisation has also been proposed, and when looking at postal services in terms of th...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Addiction Theories, Definitions and Issues

basis. Rather than automatically discount such plans, practitioners must always evaluate these tentative suicide plans and the int...

Tourism and National Value Systems

This essay pertains to the influence of national values systems and their impact on organizational culture and employee working re...

The Problems of Tourism in Dubai

The tourism sector was developed as part of the diversification strategy in Dubai. The writer looks at how and why the plans have ...

The Marketing of New Zealand

campaign has been focused, even during the global recession when international tourism tends to stagnate or decline. For example, ...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Economics of Tourism; Croatia and Serbia

The economy benefits from more money entering the economy internationally and then moving around the economy domestically. The tou...

Spatial Interaction and Tourism

To consider this we need to look at the concept of spatial interaction. This is the interactions of two places that are a distance...

Caribbean Tourism and Community Development

desirable tourist destinations than others. The relative attraction of an area, however, is dependent on the tourists specific in...

The Main Strengths And Weaknesses Of Tourism As A Means Of Economic Development

mature with many sectors. Tourism is one of the areas where developing countries have continually had a trade surplus, in 1...

Philadelphia and How to Increase Business Tourism

as other cities have learned over the years. Manufacturing is declining in the United States as a percentage of gross domestic pr...

Analysis of Conference Tourism

In a paper consisting of twenty five pages conference tourism is defined and analyzed with a descripton of conferences as a touris...

The Symbiotic Benefits of Mass Market Eco-Tourism

and Montuori divide environmental approaches into two main categories. The dominant paradigm being anthropocentrism; A dualistic v...

Chinese Tourism's Growing Global Trends

United States. Essentially, any area in the world is now a potential destination for the Chinese tourist. Chen (2003) re...

Tourism's Political Aspects

and parcel of continuing education. In grade school, students learn about history and geography, but it is only when they grow up ...

International Communications and Tourism's Power

In fifteen pages this paper discusses the role tourism plays in the development of international communications. Fourteen sources...

4 P's in Budweiser Advertising

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...