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Essays 391 - 420

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

Global Airline Industry Identification and Maintenance of Competitive Advantage

In fifteen pages this paper examines global marketing in a consideration of how the international airline industry identifies and ...

Overview of Environmental Accounting

In twelve pages the importance of efficient environmental accounting as a result of policies on environmental accountability is di...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

New Millennium's Marketing of Health and Pharmaceutical Industries

In six pages this paper examines the development of marketing and business strategies for pharmaceutical and health industries as ...

Forest Industry of Canada

In five pages this paper presents an historical overview of Canada's forestry industry in a consideration of companies and the gen...

Music Lyrics and Violence

In six pages this research paper discusses the violence report by the FTC, entertainment industry marketing regarding children and...

American Environmental Movement

In twelve pages this research paper examines the U.S. environmental movement in a history that utilizes First Along the River A B...

Characteristics of an Independent Filmmaker

This 5 page paper discusses the characteristics that distinguish independent filmmakers from those working in the mainstream enter...

Restaurant Industry and Digital Marketing

In five pages digital marketing is examined as it pertains to the restaurant industry and the need to maintain presence through ex...

B2B Marketing and Opportunities for the Pharmaceutical Industry

In twelve pages this paper examines how the pharmaceutical industry can utilize business to business marketing in a consideration ...

Target Corporation Analysis

In a paper consisting of five pages the reinvention of the Target Corporation is examined in a discussion of logo display and 'che...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...

Environmental Sensitive Growth Fund Marketing Case Study

unpredictable because it is a growth fund and the market has been rather volatile lately. Also, it embraces environmental products...

Environmental Regulation Tools

In ten pages this paper discusses how environmental waste can be regulated by the EU through such tools as emissions trading, eco ...

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

Hair Straightener Marketing Project

In five pages this paper examines how to market an Uncurl Perma Pressed hair straightener product in a marketing project that incl...

Independent Consulting Firm Marketing Plan

In seven pages a marketing plan for an independent consulting firm is considered in a discussion that includes competition, indust...

Lloyd's TSB Private Banking Marketing

In six pages this paper discusses the marketing alternatives and resource application of an industry that caters to wealthy client...

Commercial Real Estate and Marketing Management

In ten pages this paper examines the commercial real estate industry, macroeconomics, and other marketing considerations, with an ...

21st Century Marketing of Condoms

on the important issue of safe sex. One of the most successful ways this has been accomplished is to custom package the condoms a...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Sliders - A White Castle Case Study

has also become very diversified. Almost any hand-held food is found in the quick service restaurants, like chicken wings and chic...

Women's Professional Football Team Business Proposal

the 2001 season (Bickelhaupt, 2000). It is difficult to keep up with the number of teams because more seem to be added each month...

Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

a constant state of change. Because of this perpetual fluctuation, mass marketing focus must remain ever pliable. Strasser...

Bonsize Plant Hormone Marketing Case Study

be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...

Rainbow Plant Food New Marketing Plan II

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

Environmental Issues and Role of Accountants

and include a rash of notes in the financial reports but moving external auditors into a more proactive role in terms of environme...

Bally's and the Fitness Industry

II. The Gym Industry The health club industry has been shown to be tough during even the most difficult economic times ("Indu...

Marketing and the 1990s' Banking Industry

and along with them are different levels of service. Much of the change that occurred, to make it all possible, really began duri...