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Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Schering Plough Analysis

This pharmaceutical company is examined in ten pages in terms of the company itself, its subdivisons, consumer expectations, and a...

5 Generic Company Market Positions

In ten pages this paper examines a company's 5 generic market positions either due to circumstances or by choice. Five sources ar...

Cell Phone and Wireless Handset Industry

In nine pages this paper discusses the ever growing US cellular phone industry with the focus being on wireless handset technology...

A Megamerger in the Aluminum Industry

This 18 page paper discussed the proposed merger among three companies that would create a megacorporation in the aluminum industr...

Market Planning, Labor, and Human Resources

In five pages this paper examines the importance of product marketing, labor force, and human resources and the linkage between th...

Employee Mistrust Issues and Organizational Change

This paper examines how employee mistrust or misunderstanding can impact a company's goals of organizational change. This five pa...

Oil Industry and Intellectual Property Management

several industries such as banking, high-tech fields, manufacturing firms and insurance companies (1996). Intellectual asset m...

A Business in Canada and the Establishment of a Production Facility Elsewhere

In a report consisting of 12 pages the situation of a Canadian company's efforts to set up a production entity in another country ...

Microsoft Antitrust Case Implications

In twelve pages the Microsoft antitrust verdict is examined in terms of its implications in terms of competition and the company's...

Overview of Sara Lee

In six pages this paper considers questions regarding the Sara Lee Company's strategy, structure, and future outlook. Nine source...

Human Resources and their Function in Mordern Organizations

This research paper addresses the ways in which the functions of the human resources (HR) departments has changed in recent decade...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Compaq Computer and Supply Chain Management

In six pages this paper examines Compaq Computers in a consideration of the company's supply chain management. Seven sources are ...

Financial and Strategic Position of Hewlett Packard (HP)

This paper addresses the financial strategies utilized by HP and considers the company's strengths and weaknesses. This seven pag...

Stock Market and Biotech Companies

In six pages good stock investments in terms of biotechnical companies are examined with a synopsis of ten companies presented alo...

Global Position of McDonald's

In seven pages this paper applies a SWOT analysis to McDonald's in an assessment of the company's global position. Five sources a...

The 'Turbulence' Aircraft Insurance 'Rolls With'

In this paper consisting of 5 pages a comparative analysis of insurance companies within the aircraft industry in terms of the mar...

Equity Office Properties and Beacon Properties Merger

In six pages this merger is examines in terms of each company's weaknesses and strengths, public offerings, and capital structure....

Overview of iGetSmart.com

In ten pages this paper considers the electronic meeting point between printing customers and the print industry in this examinati...

Saudi Arabia and Apple Computers

of extremely successful computers, which brought its U.S. market share back up to 10%. Overseas, it has maintained dominance, howe...

Change and a Case Study of Johnson and Johnson from 1989 to 1993

In five pages this paper examines the company's changes in payment and purchasing systems as well as management during this time p...

A Case Study of Wal-Mart

This 5 page paper discusses the background of Wal-Mart Corporation and then considers its performance. The writer provides a SWOT ...

Firestone Tire Fiasco and the TREAD Act

In five pages this paper discusses how the Firestone tire fiasco prompted the TREAD Act legislation and considers the company's re...

Company Report of Dell

The external and internal environments of Dell are considered in this paper consisting of twenty four pages that includes a stakeh...

Economic Issues Involving Patents and Monopolies

In five pages this paper considers a cure for AIDS and a company's monopoly hold on this cure in terms of direct and indirect econ...

Quality Management of British Telecom

In five pages the company's current quality management status is considered within the context of a recent article. Four sources ...

Microsoft's Court Ordered Breakup

In seven pages this paper discusses the court ordered 2000 breakup of Microsoft and the company's counterattack. Seven sources ar...

Gross Domestic Product and Productivity Questions

In five pages this paper answers GDP questions and considers how a country or company's productivity can be influenced with the gr...