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Essays 421 - 450

The Performance and Strategy of McDonalds Indian Operations

2009). Other competitors in the area include Pizza Hut, Jumbo King, Dominoes Pizza, Subway and Narulas. Baskin Robins may also b...

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Marketing of Microsoft

to reach acceptable terms with Digital Research, they chose to work with Microsoft. As Microsoft did not have an operating system ...

Fair Trade Goods and Consumer Purchases Patterns

to be the contradictory to the concept of retail therapy and needless spending, but may also be seen as a balance, allowing the pu...

An Assessment and Marketing Proposal for New Student Loans

marketing is understood and the context of government backed financial products is considered to guide the way that the future mar...

The Ethics of Marketing to Children

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

URBAN OUTFITTERS - MARKETING A BUSINESS

This is not to suggest that families cant be trendy or countercultural. But the problem with anything trendy or countercultural is...

Retaining Competitiveness through the Use of Marketing Operations

be seen as an approach that will help to increase efficiency in a marketing context this means maintaining and increasing the leve...

Marketing Approaches and the Utilization of the Mass Media

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

Analysis and Advice for Omnitel Pronto Italia

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

Patient Compliance & CHF Nursing Care

While CHF has a mortality rate that ten times that of AIDS and is also responsible for far more hospitalizations than cancer, even...

Failures at the Passport Office; The Summer of 1999

to identify these, taking an approach where factors are classified in terms of the materials, the location, the technicians and th...

Freud's "Dora: An Analysis of a Case of Hysteria"

(1963) is Freuds account of the case of Ida Bauer, whose father brought to Freud seeking "cure" for her willful refusal to assist ...

Deciding Who Lives and Who Dies

he perceives to be worthwhile causes. He is currently a sophomore at a large university, with majors in philosophy and literature....

Information Systems Technology Projects Fail

all projects falls between 66 percent and 90 percent depending on which survey data one relies on. Engle (2007) reported that 90 ...

Assessment Of Research Into Treatment Of Congestive Heart Failure

six months the intervention group had only 68 compared to 118 in the control group, likewise quality-of-life was found to be highe...

DaimlerChrysler; A Difficult Merger

In 1998 the Chrysler group was acquired by Daimler-Benz for $37 million (Ostle, 2001). In making this acquisition there were a ran...

Corporate Sponsorship; Does it Work?

sponsored music events. McDonalds is also a large corporate sponsor, spending millions of dollars a year on sponsoring different e...

EuroDisney; The Problems

marketing may also be seen as flawed, instead of emphasising the aspects which the market would have been interested in; the enter...

Fame, Success, and Failure

seen as trustworthy. It is also noted that just being from a particular city could prove powerful in terms of holding on to fame...

Project Manager Responsibilities

the project (Alexandrou, 2007; projects etc, 2007). * Use various project management tools that will assure success and achievemen...

The Kidneys and Renal Failure

"three important hormones: erythropoietin ... or EPO, which stimulates the bone marrow to make red blood cells; renin, which regul...

Currency Swaps and the Swap Network

company might not simply choose to issue a bond in the currency they would prefer to use to make the repayments. There are differe...

Protestant & Catholic Reformations

a sermon by Johann Tetzel, he offers his congregation a sales pitch that stresses the logic of purchasing an indulgence, which thr...

Gorbachev’s Reforms

capitalism. However, taking a perceptive that considers the goals that Gorbachev hoped to accomplish, that is, to provide the "sal...

A FAILURE OF PROJECT SCOPE: VISTA AND GEOPLEX

certainly the case for AT&T with its doomed Geoplex project, and Microsoft Corp. with its latest OS, optimistically called "Vista....