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Essays 391 - 420

Target Market and Integrated Marketing Strategy for a New Archery Company

state of Michigan. The target market may be divided into two segments; the primary target market and a secondary target market. Th...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Ben and Jerry’s Entrance into the Japanese Ice Cream Market

In 11 pages this paper examines the way that Ben and Jerry’s Homemade Ice Cream approached entrance into the Japanese market, one ...

Green Data Center

Low High Wind 4 8 Photovoltaics 8 15.5 Biomass Electric 5 5 Solar Thermal Electric 8 15.5 Natural Gas 6 9 Coal ...

Market Research

The use of focus groups following on from the distribution and collection of information from question as would facilitate an in-d...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

A Career In Marketing

Competition levels are very high, and with many new graduates and the need to cut costs many firms have reduced on their graduate ...

Pricing Strategies in Durability of Competitive Advantage

The first part of the paper discusses the 4 potential strategies; marginal cost pricing, incremental pricing, break even pricing a...

International Labour Relations

seen n many other areas, such as in schools or social hierarchies. The level of distance between those with power and those lower ...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Retaining Human Capital

of commitment when they know what is going in the company (Risher, 2007). Similarly, DeMarco (2007) also substantiates the importa...

Management/Labor Conflict in "The Grapes of Wrath"

people were desperate for jobs, the owners and those who hired the migrants paid them pennies; as Steinbeck says: "They were hungr...

Child Labour

the last century (Haralambos and Holborn, 2004). Prior to this it was common for children to work, even seen as beneficial to thei...

Consultant Report on Canada as a Relocation Site for Business

In twelve pages this paper considers the advantages of Canada in terms of its diligent and educated labor force, its sound economi...

Labor and Wage Impact of the North American Free Trade Agreement

In eight pages this paper examines the labor market and wage impact of NAFTA in the United States. Eight sources are cited in the...

Discrimination in the Labor Market Economically Analyzed

normally be applied to objects or processes in a "traditional" economic problem and analysis may be equally applied in terms of th...

Labor Union President and Activist Philip Murray

In seven pages this paper discusses the life and labor relations involvement of Scottish born Philip Murray who assisted in the fo...

United States and China Labor Markets

this, to relax its control, and to broaden its markets. A liberalized market, such as the United States has, allows for flu...

The Exploitation of Child Labor

Tabasco State and are considered by UNICEF to be in the worst of all the terrible circumstances (Bachman 41). In Brazil, an...

The Issue of Child Labor

5 pages and 10 sources. This paper provides an overview of the issue of child labor and its use in many different countries. Spe...

Post 1865 Minority Labor Organization Success

of child and convict workers. The movement opened doors for women, African Americans and immigrants that had up until then been s...

Child Labor Practices in Asia

child population) as opposed to 80 million in Africa (40 percent of the total African child population) and 17.5 million in Latin ...

Railway and Airline Industry Labor Relations Laws

reach out to rank-and-file workers, who have been demoralized by their immense sacrifices" (pp. 56). The student researching airli...

Eric Schlosser Reefer Madness

to Schlosser, the underlying thread that ties these three essays together is the "underground" (8) socioecomic subculture that per...

Management, Labor, and Strikes

$6.00 per week (Columbia Encyclopedia, 2004). In 1806, the Philadelphias Journeymen Cordwainers union called a strike, however, th...

United Kingdom's Internal Labor Market

labour, but does have do some similarities, however it appears to depart from the central market in behaviour characteristics. The...