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How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

The Passenger Train Industry as an Oligopoly

order to overcome potential problems associated with monopolies. Many railway industries had been nationalized, this facilitated l...

The Elderly and Substance Abuse

then developing a quantitative instrument for assessing risk behaviors related to the onset of substance abuse behaviors among the...

The Problem of Alcohol Abuse - Impact in Abusers and Families

Alcohol poses a direct risk as a result of the physical impact it has on the body. The use of alcohol is often seen as a social ...

Personality Issues and Police Character

character, which means that trustworthiness, and respect and love for honesty are factors that are integrated into their personali...

Personality and the Impacts on Situational Behavior

and the situational behaviors related to personal history can have a significant impact on how traits are integrated and behaviors...

Internet CBT for OCD

disorder that is characterized by obsessions, i.e., thoughts, and/or compulsions, acts that must be done. The acts become rituals....

Da Vinci Furniture Marketing Case Study

different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...

A DISCUSSION ABOUT MOTIVATION

calories and getting more exercise. This is an example of extrinsic motivation; in other words, doing something for the sake of so...

Interviews with 3 Burglars

have to share the proceeds with anyone. The first man generally enters through a garage door. The second man, however, indicated ...

"Fire and Ice" by Robert Frost: A Poetic Analysis

Contrasting the images of fire and ice are repeated to emphasize the duality of human nature. They also reveal how love and hate ...

Organizational Behavior and Globalization

success. Organizational Structure In Singers heyday it was not necessary to operate at the greatest level of efficiency tha...

COMMUNICATION CLIMAGE AT A BEHAVIOR DISORDER HIGH SCHOOL

may not contact a childs parents unless something drastic has taken place, in a special education setting, the parents and teacher...

The Relationship between Management and Organisational Behaviour

studying the shovelling of coal he looked at many factors and redesigning the shovel the shovels that were used made it possible f...

John Gotti and Theories of Crime

in the Cosa Nostra (John Gotti, 2009). He stood trial several times but was always acquitted, earning him the nickname the "Teflon...

The Credit Crunch; A Research Proposal

There is no question that the UK is in a recession and that there is a credit crunch. The causes of the credit crunch have receive...

Strategies to Diversify in Medical Education

This paper has several related sections: argument for diversifying products and services of medical university, possibility of ent...

Procter & Gamble's Chief Executive Officer

Robert (Bob) McDonald has been chief executive officer, president, and chairman of the board since 2009. He will retire effective ...

CONSUMER BEHAVIOR AND MARKETING

With this, the student needs to go on and explain the purpose of this paper, which is to present a treatise about...

Various Topics in DPN Practice

This research paper pertains to a variety of topics that are relevant to behaviors of DNPs (Doctor of Nursing Practice). Topics ad...

Driving While Under the Influence of Alcohol

This research paper offers an overview of drunk driving accidence statistics, a brief description of penalties and a discussion of...

Walker, et al (2004) Article Summary,

This article review pertains to the meta-analysis conducted by Walker, Gorsuch and Tan (2004), who examined how therapists integra...

Negotiation Strrategies for Conflict

This essay discusses four issues related to organizational behavior: using negotiation strategies for conflict management, evidenc...

Hewlett-Packard's New Leader

This essay discusses HP's new CEO, Meg Whitman. The paper comments on her values and their alignment with corporate values, her pa...

Behavior Reinforcement Strategies

In a paper of five pages, the writer looks at behavior reinforcement. Differential strategies are examined in the context of a cas...

Chambers Branson Welch

This essay discusses these three CEO and their leadership styles. The essay begins with a description of four leadership theories,...

Perceptions of Change Influences

The writer looks at the way different influences on change have been perceived and subject to theorization in various change mode...

Employee Behavior Management; The MARS Model

Glinow, 2005). Motivation has long been accepted as an important influence on the way an employee will behave. This was consider...

Issues in Staff Development

principals expressed views and their actual observed behavior Holland and Weise found numerous discrepancies. First of all, the pr...

Dissociative Identity Disorder: Behavior Analyst Explanation

in a single multidimensional self" (Stephens, 2005). Key indicators include: * The presence of two or more distinct identities, ...