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Essays 511 - 540

Travel Agency Marketing

with the data being recorded often being predominately numerical, it is suitable to be used as a method of determining cause and e...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

MCDONALD'S IN THE NEW MILLENNIUM

the industry? In looking at this case study, the fast-food burger restaurants (Burger King, Wendys) arent responding too p...

COACH INC. AND ANALYSIS

Movado, Jimlar and Marchon also boosted the companys profits. Same-store sales continued doing well. In terms of the luxur...

INTERVIEW: CHILDREN'S HOSPITAL OF PHILADELPHIA

our doctors, for example, is able to discover some new kind of vaccines from cases, that looks pretty good on our experience list....

URBAN OUTFITTERS - MARKETING A BUSINESS

This is not to suggest that families cant be trendy or countercultural. But the problem with anything trendy or countercultural is...

SWOT Analysis: Whole Foods

it spends a lot of the cost of expansion. Its customer to employee ratio is too high in the current situation. It must support a l...

MARKET FORCES FOR ASSISTED LIVING

For every good or service, there are market and economic forces that regulate supply and demand. This is no different in the healt...

MARKET ANALYSIS: CANGO

a common question is "Can I find it on Amazon?" Given Amazons up-front dedication to pure play, it has developed the ecommerce mod...

KUDLER FINE FOODS - MARKETING PLAN

single-family homes (Population and Housing Estimates, 2010). The highest percentage of household income resides among those earni...

FORMULATING TARGET MARKET STRATEGY

the category of a "convenience" item -- in other words, the shopper in question can conceivably buy his/her groceries AND pick up ...

MARKETING PLAN: CRG ASSOCIATES

base this study on commercial and high-density resident. Other things that would need to be considered are the location of...

A Look at the Subprime Market

higher and profits are lower that there is such an interest in this market. Over the years, as business grows, there needs to be...

EXAMINATION OF SOUTHWEST AIRLINE'S BLOG

holidays - and giving kudos and thanks to the schedulers who made it happen. The blog includes various routes that will see some e...

VIDEO GAME INDUSTRY - AN OVERVIEW

the 1977 launch of the Atari 2600 and its quaint two-dimensional game Pong, the demand really didnt take off until the late 1990s ...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

Legal and Ethical Considerations in International Ecommerce

regulate themselves and stand accountable to the U.S. Federal Trade Commission (FTC), which pledged to punish any lapses in protec...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Proposal for an eCommerce Site Selling Artwork

system. When determining the database there are a number of options, these include, but are not limited to, Oracle and PHP. Howe...

eCommerce Management Challenges

the managers of such companies are finding that they have to deal with a marketplace unlike anything that has ever existed. Manage...

eCommerce and the Role of Software Agents

In five pages this paper examines the benefits of software agents and their electronic commerce role. Seven sources are listed ...

Ecommerce and Taxation

still address their personal needs when it is convenient for them. "Hundreds of major retailers dot the Web with a fast-evolving ...

Ecommerce and Logistics Management

a supply chain management problem. The essentialness of the digital age "Failure to participate in the emerging digital ec...

eCommerce Proposal

In twelve pages this paper discusses a proposal for a beef retail business to begin utilizing electronic commerce in a considerati...

eCommerce and Disintermediation

In seven pages disintermediation is defined and its business to business and trade impact are assessed with both positive and nega...

Enforceability and Binding 'Clickthrough' Ecommerce Agreements

In thirty pages this paper discusses electronic commerce transactions in an overview of such topics as electronic signatures, clic...

eCommerce Site Planning

In five pages this paper discusses management considerations with regard to setting up a website on the Internet. Four sources ar...