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Essays 91 - 120

UK Tourism Marketing

to avoid placing a particular perspective on an area which may limit the potential. This means there is a need to attract a wide r...

Competing with Supermarkets in E-Commerce

to support the operational overheads. Tesco and Sainsbury are taking this longer term approach and are also seeking to gain more ...

United Kingdom's Compulsory Purchase Orders and Unfair Property Compensation

loss of property due to a compulsory purchase order can, itself, be an experience that is devastating. The accompanying administra...

Postal Services Industry of the United Kingdom

some areas were delivery and collection will cost more than any potential profits, this has lead to some level of protection in or...

UK Ice Cream Market Analysis

likely to make impulse purchases than they are to plan to buy premium ice cream to take home. The company provides logo-laden, fr...

A Profile of Boots

and two speakers. Fifty years later, however, ...my own household has three cars, five telephones (not including three cell phon...

UK Financial Services and Marketing

In seven pages this paper examines the financial services' market in the United Kingdom in a consideration of purchase types, purc...

Multiplex Market Analysis

In six pages the UK multiplex cinema development is considered and includes supply and demand mismatches, incorrect market reading...

Financial Market Regulation

In thirteen pages this paper discusses the financial markets of the UK in an assessment of statutory regulation and self regulatio...

Supermarket Industry in the UK

offers and provide convince, but this has also resulted in a decline in town centers and smaller operators, and as such may be arg...

Marks and Spencer Marketing

rate than ever before. This paper will consider the way in which Marks and Spencer may adapt and meet consumer needs and increase ...

UK Basketball Center Marketing

how this should be marketed a number of tasks were to be undertaken, the following report is based in the results of the tasks. 2...

Market Plan for Kent's Organic Food

careful consideration of the approach and the media to be used needs to be provided. 2. The Approach The development of an...

Impact of Marketing Technology on the UK Supermarket Industry

of competitiveness is reflected in the expenditure in marketing in 2003 which totalled ?112.1 million (Euromonitor, 2004). ...

UK Government Policies and Market Failure

If we look at the role of government and government failure we can look to the UK and the way public policy...

PEST and SWOT Analyses of Starbucks Corporation

but it is the first of the type to be seen in the US in this type of format. The innovation was unique, and the concept was formed...

Proposal and Literature Review on UK Marketing of Low Cost Airlines

2005). However, the concentration is high, with 81.5% of the market going to only six companies, as well as British Airways these...

Marketing Mix of United Kingdom's Royal Mail

the consumers. An alterative paradigm of liberalisation has also been proposed, and when looking at postal services in terms of th...

Marketing Audit of Marks and Spencer

It was the 1920s which saw the company takes it strategic direction of dealing directly with producers, a strategy which has remai...

Wine Industry in Bulgaria

increased presences may be a viable options. When we look at the average spend, the largest section of the UK wine market t...

Marketing Strategies For The Bold House Hotel

This paper examines how marketing strategies can be utilized to improve the profitability of The Bold House Hotel, a rustic, coast...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

A Comparison of British and German Practices of Corporate Governance

looking at two countries in the EU; the United Kingdom (UK) and Germany, these differences may be appreciated. To consider this we...

Plan for Starting a New British Supermarket Chain

the businesses launched a marketing manager will need to be recruited. The organization will seek to benefit from a positive corpo...

Analysis and Development of a Marketing Strategy for Marks and Spencer

in 1907, the business has grown exponentially and today the firm serves over 21 million customers a week with more than 600 stores...

Applying Marketing Concepts to Increase the Sale of Tickets at a Sports Stadium

support a football club; they will purchase tickets for the games of their top placing, which may be tickets from the home stadium...

Should Tesco Expand into Chile?

the existing core competences. Tesco in the UK has been able to compete with two competitive advantages, the ability to ga...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

A 'Superdrug' Analysis

full service drugstores and so forth right in the twenty-four hour grocer. Superdrug plans to also expand so that the "one stop sh...

Work Patterns and Labor Market Changes in the UK Over the Next Ten Years

New directives and increased openness mean that there is a free movement of labour within the European Union, whilst the pace of c...