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Essays 931 - 960
Thomas Edison founded General Electric (GE) in 1878 in Menlo Park, New Jersey. He subsequently merged his company with another. Me...
Wal-Mart is the largest retailer in the world. It is criticized in the United States for low wages, lack of health and welfare ben...
Social media is playing an increasingly important role in firms marketing strategies. This paper presents a research proposal des...
This 7-page paper focuses on a marketing analysis of the Harvard Business School case study "Reversing the AMD Fusion Launch. The ...
This 3 page paper gives an overview of the company BC Hydro. This paper includes a discussion of the campaign by BC Hydro to convi...
This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...
E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping...
Many types of fraud seem to be increasing, one of these is the Nigerian scams that many people are so familiar with. This is a cas...
customer loyalty has lead to several phenomena. The brands, in terms of quality, will usually deliver what they promise, if this w...
In a paper consisting of twenty one pages compromised computer security and Internet privacy are just two of the issues considered...
often with a higher age. However, there are some trends we can gather even at this level. The choice of a holiday is one of a hi...
creates is civil and damages, or even an injunction, are considered to be remedies (1997). The time limit for pursuing an action ...
While marketing a U.S.-made ice cream product in Germany is difficult, it isnt impossible. But before doing so, certain assumption...
most significant inclusion. In looking at consumer electronic products of the twenty-first century and beyond, it does appear tha...
follows an erratic path of sales each year. The company seeks to discover the reasons for that inconsistency, increase sales and ...
the traditional consumption theories considered as asocial individualism, insatiability and commodity orientation. Asocial individ...
Trade Organization has meant more opportunities for Hong Kong insurers (Xinhua News Agency, 2002). It also means that there is ple...
and services. It is important to establish whether or not the target section of...
other retail considerations. This revolution was not limited to retailing considerations alone, however, but extended all the way...
of pure tangible goods; these are companies offering goods such as soap powder, so the service concept may be considered as applyi...
well-known brands (Majerol, 2011). Nor is that all - the movie "Up in the Air" features George Cloonys character staying at Hilton...
in branding. And there is quite a lot of feistiness among customers when it comes to branding. You wont see someone riding a BMW c...
number of small scale manufacturers such as Elfin, Nota, Kratwerkz, Deuce Customs and G-Force. In 2010 the total production was 23...
described as a premium brand, where quality accompanied price, with a strong image and personality embracing style and innovation....
keep operating costs low, with the firm in claiming that they are passing the savings on to their customers/members. This creates ...
year. The big Firestone tire scandal eventually killed 271 people. The company knew there was a problem in 1998 and did nothing ab...
customers such a demographic data as well as purchase history to assess which product(s) they may be most likely to purchase (Fang...
become commonplace. This has increased convenience for the consumer, but has also resulted in many smaller grocery and specialist ...
offshore companies (Klie, 2012, p15). The legislation proposes measures to deter companies from pursuing offshoring arrangements b...
During the first half of 2013 Japan has seen the stock market rise by more than 40%. The paper explores so of the benefits caused ...