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Essays 1981 - 2010

Push and Pull Marketing Strategies

it. This is a strategy that is used more subtlety, and is often seen with advertising to children in order to create the nag value...

Visualization: Strategies that Enhance Understanding

something is another obvious example of visualization. Even plain nonfiction text, however, can result in visualization. Learnin...

Marks and Spencer; Strategy Success and Failure

rents have increased the company has not found any major increases in costs, if they had then the money to pay for the increased r...

The Ethics of Guanxi in Chinese Business Strategy

of guanxi to the time of Mao, to the time when being able to call in a few personal favors might mean the difference between eatin...

Strategies For Health Counselors

difficult illness to overcome. Although this booklet is written for physicians, any health care professional could use the strateg...

Human Resources Strategies In A Changing Organization: Development And Change

their employees. Leading by example may be considered clich? in the broader spectrum of business operations, however, McNamara (2...

Strategy Questionnaire

you say is the strategic position of your company? (tick all that apply) There is a single corporate strategic goal supported by ...

Global Terrorism : Strategies

large Muslim communities who reside in this region (U.S. Department of State, 2006). There have also been terrorist incidents in t...

Strategy Questions

to employees on a shop floor. This is a very versatile tool that can be adapted to any company in any industry or be targeted towa...

Teaching Character Education

Jean Piaget and also on the philosophy of American educator John Dewey (Barger). This model of moral development pictures children...

Shell Strategy

The majority of organisations have structures that were formulated for effective operations over a century ago. Technology was ver...

Construction Industry Strategy of Design / Build

In eleven pages design build strategy is examined in terms of the roles of architect, contractor, engineer, construction manager, ...

Strategies for Stock Market Investments

In eight pages this paper discusses stock market investment strategies with the emphasis upon options, stocks, and bonds with tech...

Strategies for Global Pricing

In twenty five pages this paper examines various worldwide pricing strategies including such topics as the international marketpla...

Nonprofit Organization's Planning Strategy Evaluated

In five pages a credit union's planning strategy is evaluated in a consideration of its mission statement, vision, with an opportu...

Business Intervention Strategies

This paper considers how quality of production and business performance can be assisted through TQM's intervention strategy uses i...

HRM, Flexibility and Fitness Strategies

service and company strategy" (pp. 1). Adopting such an approach facilitates the development of business relationships to generate...

Global Competition Business Strategies

In a paper consisting of seven pages various types of strategies for global competition are examined. Ten sources are cited in th...

Harley-Davidson's Marketing Strategies In 1977

This paper analyzes the past marketing techniques of the Harley-Davidson Motor Company. The author includes a brief history of th...

Marketing Strategies For a Fictitious New Product

This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...

eBay Inc. Strategy

In eight pages this paper examines the successful Internet auction website in a consideration of eBay's tremendous growth and stra...

An Intellectual and Industrial Property Protection Strategy

slogan and other unusual characteristics. For all they know, the slogan from the simple childrens rhyme ("Mary, Mary, quite contr...

Pricing Strategies of Microsoft and Intel

In sixteen pages this research paper compares the pricing strategies of Microsoft and Intel. There are more than fifteen sources ...

Present and Future Strategies for Success at Microsoft

This paper consists of eight pages and examines how Microsoft can succeed strategically in the present as well as the future in a ...

Competitive Marketing Strategies for United, American, and Delta Airlines

In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...

Techniques and Strategies of Lands' End

In seven pages this essay discusses Lands' End techniques and strategies with print ad recommendations included. There is no bibl...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Marketing Strategies For Saab.

This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Strategies for Marketing Services

In fifteen pages this research paper discusses how services can be successfully strategically marketed. Fourteen sources are cite...