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Essays 271 - 300
Many small airlines were founded in the 1980s, some were successful, some were not. This essay discusses People Express airline. T...
Wireless and mobile devices have become part of everyone's life even if they do not own a smart phone. This paper defines these te...
difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...
The writer looks at the way an airline may choose a celebrity for an endorsement marketing campaign. The example of Singapore Airl...
even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...
rather than predominantly reactive to market forces influencing prices (Dognais, 2010). Marketing in terms of promotion and abil...
seen as a maturing industry, and can intensify competition among the largest remaining firms (Hooley et al.,, 2007). The airline i...
reviewing some of the important issues in the literature which have guiding the way that the data was collected and analyzed. Foll...
in place for some time. 2. Introduction Southwest Airlines is the largest and arguably one of the most successful US domestic ai...
strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...
of US airlines, supported by an efficient operating model with aircraft turned round quickly to maximise the revenue generating ti...
years (if any) has fuel hedging taken place (classified by the maturely date of the hedge tool), and what percentage of fuel was h...
paragraph helps the student provide an overview of the issue of fuel hedging. Hedging, as a generality, is a common investment tac...
century is an era of increased globalization in which national and cultural boundaries are eroded and cultural perspectives are be...
fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...
genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...
directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...
mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...
may have helped these three airlines, they have a new problem in that: "Now, management must reach out to rank-and-file workers, w...
This is a global phenomenon. This increase can be seen in terms of both freight and passengers. Here we can see a comparison in th...
for individuals backgrounds, abilities or even commitment to the company. At present there has been one meeting of most of the gr...
will be a disproportional increase in demand, increasing the overall revenues. In the last few decades there has been an increas...
need to have a great deal of specific knowledge (Bureau of Labor Statistics, 2007). Some pilots are recruited from the military fo...
being difficult for the entire airline industry. The International Air Transport Association projected in 2007 that the 2008 perfo...
things through the Southwest Way: A warrior spirit, a servants heart and a fun-LUVing attitude (LUV is the stock symbol under whic...
The company furthermore is "no-frills" (meaning no meals or snacks on board) and a no-assigned seats policy, which helps the carri...
Were able to pry a little more from the companys recent annual report, which dedicates a great deal of copy to employees (providin...
target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...
management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...
from these actions. When the economy slows down, the monetary policy is to reduce interest rates to make more funds available to e...