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Essays 1201 - 1230

Concerns and Issues when Launching a U.S. Business

employees are more aware that their jobs are more secure than they might be in the U.S. Because of these factors, factors such as ...

Mexican Beer Dos Equis and the Imported Beer Market of the United States

chief ingredients being malted and roasted barley (Consumer Reports, 2001). Flavors are then added, including bitterness or sweetn...

Women in Ancient Greece by Sue Blundell

expected to appear in the public sphere, being confined to the household, Blundell notes that they do appear in the artwork and li...

Payroll Company Paychex

payroll was a very necessary., function, but one that could also drain resources. The target market remains these small to mediu...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Darden Restaurants

diversity and reward incentives as well. Darden -- A Background Based in Orland, Fla., Darden operates 1,300 restaurants t...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Cultural Production and Liberalization of Trade

(Galperin, 1999) as to whether it is appropriate to include them in trade liberalization agreements in the same manner as other ty...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

UAE's Real Estate Market

of increased output are the heavy industry projects and manufacturing sectors, and is making a 10% contribution to the GDP. These ...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Dining with Hillary Clinton and Condoleezza Rice

herself to be more than just a social or racial icon. Instead, Condoleeza Rice has shown her ability to make decisions, be a part...

Telecommunications Industry

with the existing customers as well as gain new customers with a high level of marketing (Euromonitor, 2005). The market is expec...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

UK Football Club Manchester United and its Marketing Success

additional dividend is approved (Manchester United, 2002). This will give a dividend yield of 3%. In terms of performance there ar...

Women's Roles in Homer's 'The Odyssey'

the strongest women in the piece are the goddess Pallas Athena and Penelope, Odysseuss wife. In addition, although her part was sm...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Singapore Marketing of the UK Football Club Manchester United

the few that actually makes a profit. The reason behind the success is the way in which the marketing has taken place. While it ...

Islamic Women's Lives

Women had been treated as possessions of their husbands; Islamic law made the education of girls a sacred duty and gave women the ...

Middle East and Mobile Phone Companies' Target Marketing

received by other base stations or passed on to the traditional network meant that the telephones provided a useful service not re...

Portrayal of Women in Griselda by Boccaccio, Brothers Menaechmus by Plautus, and 'The Odyssey' by Homer

a distraction, as a goal, as a guide, and as an agent of social recognition (The Odyssey in Transit, 2000). Odysseus is indeed co...

U.S. Betatherm and Am Beo Prospects

and Spain. Its primary business is that of providing billing services and billing system enhancements to providers of cellular te...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

Federal Express and United Parcel Service's Value Chain

activity of marketing (Kotler, 2003). Both companies have string marketing as a support activity. The next stage of the value ch...