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Essays 31 - 60

Marketing a Commodity; Coffee

Ps; product, price, placement and promotion. The first piece that of product. This is not only the commodity itself but the way in...

Company Mission and Strategy Management

in their idea or product; if this is the case then it appears clear that mission will be one of the first stages in strategic mana...

Using the Dell Model in Retail

people in the field who work on their systems but are not employed by Dell, but by other companies, also cutting down on the numbe...

A Case Study in Social Responsibility and Environmentalism

with donations and membership falling, the organisation needed to gain publicity. The claim made against Shell was that they had ...

Coors Brewery Case Study

substitute products (or services), and the power of purchasers and suppliers. Porter does not see these external factors as workin...

Benchmarketing; Coca Cola and Pepsi

since. The results were used in the media in different countries as well as road shows where the taste challenge would be held. Al...

Polarity Management

are problems, the use of critical thinking models or other problem solving tool will help to find an effective resolution. The pro...

Ethics for Business Research

sure treatment is safe before administering it has also restricted the way those suffering may be helped for example AIDs patients...

Humour Styles Questionnaire; Introduction and Methodology

overlaps with former scales, but the application is broader and may be argued as providing an assessor with a tool that is useful ...

Budgeting Process and Uses

year. The sales department needs to be the most accurate in its forecasting for the future, for all other departments needs will ...

Capital Budgeting Tools

tool, but unlikely to be used alone, the company will also want to look at the potential for profit. Companies will look at the ...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

The Big Mac Index

comparison illustrate "much, in Big Mac PPP terms, selected currencies were over- or undervalued at the end of" (The Big Mac index...

Wireless Technology In The Classroom

he would ask if there were any questions at the end of each lesson but he knew there were students who did not understand but who ...

Analysis of New Balance Athletic Shoes Inc.

its advantage, and competitors disadvantage. The question is how should New Balance respond in order to meet their goals1? To as...

Valuing a Firm

110.3 Net Assets (c) (a - b) 119.3 Adjustment due to revaluation (d) 25 New net asset value (c + d) 144.3 This gives a net value o...

Great Eastern Case Study

be in the region of 3.5 to 4, meaning that for each $1 of physical assets owned by the company the share price may be in the regio...

Considerations When Carrying Out Market Research

purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...

Strategic Thinking Examples

to stock their products. They also expanded internationally with their salespeople targeting large international accounts in other...

The Use of an Information System to Support Business Processes

order to create value within the supply chain. The use of the system started out as a dialing in network which facilitated...

Valuation of Hays Plc

The equation for this is DPS(1) / ERR-g = Value of stock, where DPS(1)is the dividends that are expected within one year, ERR is...

Homeland Security's use of Geographical Information Systems

Homeland Security uses many different forms of technology in their role of protecting the US. One type of technology which is use...

Oppositional Defiant Disorder (ODD), Parenting Style and Delayed Gratification

The writer uses results from research conduced by the student with the aim of assessing whether or not there is a correlation betw...

An Example of Investment Appraisal Using NPV

Net present value is a method used to compare and contrast different potential investments. The process discount future net cash ...

Speech Recognition Medication Dictation Technology

This research paper pertains to speech recognition software that is used in regards to creating medical reports, such as those use...

Using NPV to Assess a Project

The writer uses a case study provided by the student to assess the potential of a new project using internal rate of return (IRR)...

Nursing Scholarships and Practice

This 4 page paper gives an overview of using concept analysis within the field of nursing. This paper explains how different appro...

MMPI an Overview

The MMPI is the most commonly used assessment for its purpose, which is to assess personality traits. The design of the instrument...

Public Leaders

This essay describes and discusses four leadership styles that could be used in private or public settings. The behaviors of leade...

4 Ps and New Product

This paper presents a case study about a brewery that wants to introduce a non-alcoholic beer to the market and uses the 4Ps metho...