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ARTICLE REVIEW - CONSUMER BEHAVIOR AND PRICING

regardless of price (Thilmany et al, 2008). The authors are onto something here that is quite right - price is not...

SEGWAY, PRICING AND MARKETING

2006). However, at $5,000 the Segway is not a cheap product. Its out of reach of all but the upper middle class to wealthy populat...

Assessing Harley Davidson as an Investment

for as a result of increasing costs, the cost of goods sold in 2007 was 63.1% of the revenue, compared to 61.5% in 2006. In additi...

PRICE DISCRIMINATION AND THE AIRLINE INDUSTRY

2007). After analyzing the costs and markets, the authors came to the conclusion that there was more of a monopoly effect in the a...

Economic Forecast 2009

As of December 12, 2008, some current economic indicators are as illustrated in the table below: Indicator Value Inflation % 3.66 ...

Business Proposal for Mobile Oil Change, LLC

It appeals to businesses that have their own fleet mechanics and those that do not. Those businesses that maintain their own flee...

SHOPS, DISCOUNTS AND KNOWING WHEN TO STOP

price cuts can also be duplicated by the competition (McConnell and Brue, 2006). When a rival moves to lower prices, any potential...

WHATIS TUTORIAL STUDY

a particular good or service. The other section well discuss is that of managing external forces, in other words, opportun...

Liner and Tramp Shipping; Management and Operating Differences

one of the regular ports, and dropped off at one of the ports, be accepted under a bill of lading contract which will be issued to...

Elasticity of Demand

This 8 page paper looks at the influences on elasticity of demand. The concepts and practical use of price elasticity of demand, i...

CARTELS AS EFFECTIVE MARKET STRUCTURES

This 4-page paper suggests that cartels, far from being economic boogeys, are actually efficient when it comes to market pricing a...

COCA-COLA AND THE MARKET

in 200 nations (Murray, 2008). Ironically enough, the company doesnt do its own bottling, though it does own 35% of Coca-Cola Ente...

Microsoft Financial Performance

However, revenues do not necessarily lead to profits. Unless a firm is making profits it is unlikely to survive in the long term. ...

TasteeFruit Company Case Study

is only if the causes of negative variances are known and understood that the employees are empowered to help control costs. The...

DYNAMIC PRICING AND AIRLINES

a date of expiration for the seats (once the airline flies, if a seat is empty, it stays empty). Furthermore, capacity is fixed in...

ALCOA - AN OVERVIEW

necessary to produce the aluminum. For Alcoa specifically, the company has seen increasing indebtedness during the past f...

COMPETITION, PRODUCT LIFE CYCLE AND CIGARETTES

early 1970s, the Marlboro Man continued to dominate advertising; his weather-beaten visage creating a vision of virility and rugge...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

2009; The UK Economy and Scottish Commercial Real Estate

by 3.9% of all production, manufacturing was the weakest, with a decline of 4.6% (This is Money, 2009). Services weakened by 0.5% ...

The Merger of Lloyds TSB with the Royal Bank of Scotland

decision left the bank very vulnerable. The bank was near collapse following the events of the recent credit crunch, wit...

Wal-Mart and Low Prices

The article discusses a little more regarding the profit numbers, and then illustrates that the year of 2008 was a year where cons...

Monsanto as a Global Company

good ideas but failing to capitalize on those ideas. It would prove to be quite sound, however, and even visionary. In order to ...

Role of Faith/Cry, the Beloved Country

of Western superiority, is the only correct view. By this novels end, it is clear that what Price calls "faith" is rather cultur...

Ben & Jerry's From a Microeconomics Perspective

every day!" ("Ben & Jerrys"). It also is a good corporate citizen: "Long considered one of the countrys most socially conscious co...

The Use of Leading Indicators to Project Demand in the Housing Market

in 2008 of 1.2%, the recovery is expected to continue into 2009 when the GDP is expected to grow by 1.7% (Office of Economic Analy...

Zauner Ornaments Costing Case Study

in terms of over heads that are not reflected in whatever proportional system is used. No approach will ever be 100% accur...

URBAN OUTFITTERS - PRICING, SALES AND CULTURE ANALYSIS

to customers that Alexandra Biesada (2008) dubs as "metropolitan hipsters." In other words, younger people, typically unmarried, h...

GAAP Pension Accounting

Turner (2005) states that a current proposal for reform "is that pension accounting should be based on market-value accounting (ma...

THE ECONOMICS OF ENERGY: FLUCTUATING GAS PRICES

increases in crude oil, rather than the law of supply and demand (Andrews, 2007). Economists point out that gasoline deman...

OIL AND THE INTERNATIONAL BUSINESS CONNECTION

Before we take on an explanation of oil and petroleum on a global scale, we first need to understand how the "liquid gold," as...