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The Benefits and Dangers of Using Personalities to Promote a Brand

(Reyes, 2006). Alan Sugar has been used to marker National Savings (Ashworth, 2005), Anthony Stewart Head and Sharon Maughn advert...

The Homemade Self

individual (Keating, 1999). People are generally selfish. They look at life from the perspective of whether or not something will ...

"Bridging the Gap Between School and Home Using Children's Literature"

to read under the covers while at home or while in a classroom with the lights darkened just for the occasion. "Flashlight Friday...

Using NPV and IRR

of this is that by creating a single output figure for the value of a project it is possible to compare a wide range of different ...

Social Justice and Democracy in Education

important because school systems have not kept pace with society. Change is needed and sometimes reform and renewal are vital elem...

CAD/CAM

the development of three dimensional models and reduces the need for the machining of pre production parts. The designs can also b...

Using the Sociological Imagination to Interpret a Personal Situation

in society, sometimes, norms are let go of for a variety of reasons. Durkheim (1997) writes: "The hypercivilization... breeds the ...

Two Part Tariffs and the Consumer Surplus

costs to find the optimal levels of sales. However, this may also be seen as losing some potential income at the cost of making mo...

Statistical Test; T-Test

task undertaken by two different samples the same sample undertaking the same test under different conditions, it may also be used...

Maternal Mortality; Article Reviews

such as the attitudes surrounding pregnancy and childbirth and why help is not sought unless there are major indications of a prob...

Nudity in Advertising; An Introduction

females. The hypothesis will be that the use of nudity in advertising to a female target market is based the use of sexuality to...

Pathologic Gambling In Parkinson's Disease Patients Using Dopamine Agonist

which dopamine agonists and levodopa therapy works synergistically to provide physical benefits is both grand and far-reaching; th...

Using Technology In The Elementary School

scores on the states Comprehensive Assessment Report were strongly related to increases in technological use (Page, 2002, p. 389)....

Medieval Literature/Marie de France & Chaucer

appears to be that this text afforded him a superb creative pallet, not simply for creating memorable characters, but also for pr...

Evaluation of Intel Using Baldrige Criteria

individual companies. They are stewards of American capitalism itself" (Drickhamer, 2003; p. 14). The National Institute of Stand...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

Bumble Corporation: Exploring the Improvement of E-Commerce

For the purposes of this paper, the discussion of e-commerce will focus on the hypothetical company Bumble Corporation and their e...

Calculating costs for a Chase Production Strategy and a Level Production Strategy

(Chadwick, 2007). This is calculated in a month by month basis in table 1. Each month starts by looking at the level of stock whic...

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Nursing Studies: Identifying the Underlying Theoretical Frameworks

order to infer what theoretical framework is being utilized, and why such a framework is appropriate for the context. This parag...

Disparity of Appearance in Spera's "My Ex-Husband"

imagery, metaphor" and so on (Spurgin 2003). The primary theme expressed in Speras poem is the disparity that exists between app...

Disaster Preparedness and Environmental Psychology

certain cultural movements have made it such that the nature of risk management and disaster prevention in societies is now given ...

Assessing an Investment using a Discounted Cash Flow Method

for the different years are added together there is a present value for the investment. This can be used to assess the value of th...

Corporate Social Responsibility: Malden Mills

on traits and characteristics that can be measurably mapped to superior performance in areas such as generating buy-in for organiz...

Retention of Non-Traditional Students: Interview Analysis

of consistency in the interpretation of results, despite the qualitative approach to the research in general. This paragraph hel...

A Thematic Examination of Hurston’s “Their Eyes were Watching God” and Warren’s “All the King’s Men”

these characteristics he is able to become a wealthy landowner and politician in the town of Eatonville. In fact, Hurston indicate...

Humor used in Persuasion

smoker has two different cognitions, which may include the idea that he smokes, as well as the idea that smoking leads to cancer (...

Civil Procedure - A Summary

or a given dispute (Marcus & Rowe, 2008). Constitutional citations are usually given to grant or deny jurisdiction to a given co...

"All the King's Men" - Examining Themes

is Jack Burdens transition from a naively simplified form of nihilism he refers to as the "Great Twitch" towards a more realistic ...

Scanning for Malicious Code

purposes of this paper, this software will be used to analyze the code of another piece of software, to demonstrate how programs s...