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Essays 151 - 180

Benchmarketing; Coca Cola and Pepsi

since. The results were used in the media in different countries as well as road shows where the taste challenge would be held. Al...

Polarity Management

are problems, the use of critical thinking models or other problem solving tool will help to find an effective resolution. The pro...

The Relationship between Motivation and Rewards

order for a firm to be able to maximize all of its resources, including labour and human capital as well as financial and physical...

A Case Study in Social Responsibility and Environmentalism

with donations and membership falling, the organisation needed to gain publicity. The claim made against Shell was that they had ...

KEYCORP AND BUSINESS STUDIES

actually able to be accomplished, the "five steps" touted by the Xcelsius program were a little more challenging that the "easy" b...

Strategic Thinking Examples

to stock their products. They also expanded internationally with their salespeople targeting large international accounts in other...

The Use of an Information System to Support Business Processes

order to create value within the supply chain. The use of the system started out as a dialing in network which facilitated...

Considerations When Carrying Out Market Research

purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...

Dealing With the Dealership (Article Review)

are looking for. In truth, people do think about their monthly payment as that is how they budget. Yet, according to Breitner, the...

Great Eastern Case Study

be in the region of 3.5 to 4, meaning that for each $1 of physical assets owned by the company the share price may be in the regio...

Observing Hawai’i

green, and the water and sky a brilliant blue. Its so much like a photograph that at times it doesnt even look real. However, Waik...

The Benefits and Detriments of the Kaplan-Meier Method and a Comparison of K-M with the use of Standard Life Tables

with the life table times (cut-points used to define the intervals) taken to be equal to the times of events in the cohort" (Woodw...

Psychodynamic Theories in Workplace

We know personality theories are used but psychodynamic theories have also been adopted in one way or another in organizations of ...

MMPI an Overview

The MMPI is the most commonly used assessment for its purpose, which is to assess personality traits. The design of the instrument...

Public Leaders

This essay describes and discusses four leadership styles that could be used in private or public settings. The behaviors of leade...

Challenges Organizations Face

This essay identifies some of the many risks and challenges organizations and businesses face. This includes things like being hac...

4 Ps and New Product

This paper presents a case study about a brewery that wants to introduce a non-alcoholic beer to the market and uses the 4Ps metho...

Ethics for Business Research

sure treatment is safe before administering it has also restricted the way those suffering may be helped for example AIDs patients...

Humour Styles Questionnaire; Introduction and Methodology

overlaps with former scales, but the application is broader and may be argued as providing an assessor with a tool that is useful ...

Budgeting Process and Uses

year. The sales department needs to be the most accurate in its forecasting for the future, for all other departments needs will ...

The Big Mac Index

comparison illustrate "much, in Big Mac PPP terms, selected currencies were over- or undervalued at the end of" (The Big Mac index...

Wireless Technology In The Classroom

he would ask if there were any questions at the end of each lesson but he knew there were students who did not understand but who ...

Capital Budgeting Tools

tool, but unlikely to be used alone, the company will also want to look at the potential for profit. Companies will look at the ...

GUCCI: The Naked Truth Or Just In Fashion?

argued as viable and attractive to marketers for a number of reasons, it may attract voyeurs, there could be a shock value, the fo...

Coors Brewery Case Study

substitute products (or services), and the power of purchasers and suppliers. Porter does not see these external factors as workin...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Using Moving Averages

the demand data from days 2, 3 and 4 and divides by 3. This is repeated for all the days (except the last day as there are not thr...

Proposal for a New Assessment Model Aimed at Analysis of Information Technology Use within a Firm

which an organisation competes. Porter (1985, p13) has designed two differing categories of competitive advantage; cost advantage ...

Using Array Structure to Develop a Program

has resulted in more than $10,000 in losses last year, and threatens future budgets for the organization. Therefore, it must be ad...

Bio-Psycho-Socio-Cultural-Spiritual Assessment

refers to the persons culture and how that may affect their responses to life events, illness, etc. (University of Pittsburg, 2010...