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Essays 2011 - 2040

Creating Loyalty in Airline Customers

competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...

Using NPV and IRR

of this is that by creating a single output figure for the value of a project it is possible to compare a wide range of different ...

Assessing Capital Investments with Reference to Future Income Streams

The assessment of a capital investment is therefore complex and involves more than a simple financial calculation concerning the p...

Marketing a Wireless Router

1. Advertising 2. Sales promotions and incentives 3. Public relations and publicity strategies...

Creating Operational Efficiency While Sustaining Competitive Advantages

was bought out by a competitor, due to the inefficient operations failing to create a profit (Anonymous, 2007). Other companies, s...

School Counseling And Student Achievement

school counseling program would improve achievement (Brown and Trusty, 2005). As an example of strategic intervention, the author...

Quantitative Analysis Results

Question 7 Answers 11 Table 7 Question 8 Answers 14 Table 8 Question 9 Answers 14 Table 9 Question 10 Answers 15 Table 10 Questio...

Hypertension and Two Sites from the World Wide Web

mainstream medical establishment itself can produce invalid web sites when its goal of economic profit overrides its goal of most ...

Johnson: "Everything Bad Is Good for You"

when one is watching television rather than having any other experience" (Winn). But Johnson finds something of value in this expe...

Comparing Two Investment Projects

quarters. We can calculate these and then include the revenue in the last quartet to get the net revenue for each of the quarters....

The Importance Of Metrics For Monitoring Organizational Performance

against previous performance, idea goals or best practice figures. Metric may be used in a variety of context, form use in single ...

Building Customer Loyalty Through Loyalty and Reward Schemes

other rewards. The scheme has been so successful that Air Miles are almost a form of shadow currency that many companies use to re...

Business Tax Planning

taxes, such as shifting income, which would require the company to have more than one entity and by shifting deductions (King, 200...

Evaluation Of A Web Site For Educators

2005; Kirk, 2004). Kims Web site meet all of these criteria. Since June 1997, more than 451,000 people have accessed this site and...

Architecture of Cathedral Schools

In seven pages this essay discusses how cultural values are represented in Cathedral schools' architecture. Around seven sources ...

Speech Analysis

role to his advantage, Mr. Brown complimented his words with what he alleged were statistical facts and related raw data. Pro...

Analyzing 'Letter from a Birmingham Jail' by Martin Luther King Jr.

the courts 1954 decision makes it incumbent upon him and others to point out the failure of the government to act on its own behal...

Cost Comparisons Between UNIX and Windows NT 4.0

and disk resources run the end users applications. As in a mainframe environment, application processing and data storage are perf...

A Light Coke Commercial Analysis

In six pages this paper examines a commercial for Light Coke and then provides an analysis that considers messages, production val...

HRM and IS

In thirteen pages this paper discusses the value of information systems in human resources management. Twenty sources are cited i...

Media Violence

In five pages this paper discusses how values and America's youth are affected by media violence and criminal acts. Eight sources...

American Society and Collectivism v. Individualism

In five pages the ongoing debate between these two opposing philosophies are considered in a discussion of the high value on indiv...

Futures and Options on Silver and Yahoo!

strong case for silver on supply and demand fundamentals. Precious metals are not necessarily a good inflation hedge or lo...

Are Expensive Information Systems Worth It?

A case study analysis of Stratex is presented in twelve pages as the company struggles with deciding whether or not investing in e...

Modern Corporations and Data Processing

In four pages data processing within the corporate sector is examined in a discussion of such topics as data warehouses and inform...

Los Angeles's Western Atlas International and EVA

In thirty pages this paper considers Economic Value Added concepts and then they are related to Western Atlas International's stat...

The Importance of Brand Loyalty

The writer discusses various aspects of brand loyalty, including how to create it. The writer also describes brand value and equit...

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

Approaches to Effective Leadership

In eight pages effective leadership is considered through contingency and value based approaches. Seven sources are cited in the ...

Tradition and Techniques of Leadership

In fifteen pages this paper discusses Peter Senge's theories in a discussion of core values, tradition, and new approaches to lead...