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Essays 151 - 180

Barriers to Foreign Direct Investment in Vietnam

followed by inflation and then a decline in the past as well as currency depreciation. This indicates that there may still be op...

McDonald's Adjusts for Foreign Countries

As McDonald's expanded into more and more foreign markets, they found that they had to change their operational procedures, more s...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

International Influences on Australian Foreign Policy

When the Allied powers of World War II are mentioned, many of the history books refer only to the involvement of the United States...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

Assessing Political Risks in International Investment Markets

a matter of consensus that globalization, spurred on the rapid development of computerized communications technologies, has change...

North America Trade

the entrance of China into the World Trade Organization. Different kinds of work began going to China because of their low wages. ...

Australian Foreign Policy

The writer looks at the way that Australian foreign policy may be formulated and justified given the current position and constrai...

Foreign Currency Markets; Sterling and the Dollar

This 5 page paper looks at the UK currency market and the value of sterling. The different influencing on the currency are conside...

Foreign Markets Competition

is to own and control foreign operations (Kogut, 1998, p. 152). If this were not the case, the company could simply send exports ...

SCITEX, EFI and Foreign Market Entrance

In ten pages EFI and SCITEX are featured in a company proposal involving Hong Kong and Singapore operational expansion. Six sourc...

Book Review of Finding, Entering and Succeeding in a Foreign Market by Seamus Connolly

In five pages this paper examines international marketing and planning within the context of Connolly's book. There are no other ...

Argentina's Black Market Foreign Exchange Currency

In ten pages this paper discusses Argentina's black market currency exchange and its past and present economic impact and profitab...

Volkswagen Beetle of Germany

Beetles prominence in Mexico became more intense (Eisner, 1993; p. 81). About 500 Beetles per day roll off the assembly lines of t...

New Beetle by Volkswagen

was producing half of West Germanys motor vehicles. Exports to most parts of the world were strong, but...

Project Assessment at Volkswagen of America

process allows for development of the projects with those who are proposing them heavily involved in the process that leads to the...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...