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In eight pages this paper evaluates the effectiveness of airline frequent flyer programs in a consideration of marketing, the best...

In five pages this paper examines how Southwest Airlines can be finely tweaked for the future while retaining its competitive ad...

brand. Why should customers choose air travel through Northwest Airlines for example instead of traveling by land or selecting ano...

since the days of Perry Mason of "The Untouchables." Biometrics are at the foundation of personal identification. They are the mea...

to put speed and efficiency as a priority: the planes must keep to a tight schedule and often must faster turn-around times, and l...

highly motivated workforce is Southwest Airlines. Lieber reported that Herb Kelleher, Southwests CEO, makes sure his employees bel...

higher levels with each passing year" (U.S. FAA is Improving Security In Three Areas). II. DIFFUSING AN ALREADY TENSE SITUATION ...

is so important to this case is because it does not follow a normal path. Vilcassim & Kadiyali (1999) explain that a company react...

in 1963 illustrates the conditions against which Guevara dedicated his struggle. Brennan (1998) was in Guatemala City for the pur...

pilots, and they should have the right to protect that cockpit with a firearm" (Burns, 2002, PG). The Airline Pilots Association,...

Worth Regional Airport Board files a suit against Southwest to stop them from operating out of Love Field, which was the downtown ...

net cash flow for each year for each option, it should be understood that depreciation increases a companys operating cash flow be...

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

action-oriented learning, in other words, hands-on learning (Karp et al, 1999). Given this aspect, CBT would almost be a natural e...

complained through its national director that President Bush not only was "taking sides," but that he was taking the side of the a...

to meet contract requirements (PG). However, the inauguration of schedules had been delayed a number of times awaiting installatio...

any of these deals simply because they didnt fly at the time the deals were made (Irving, 2003). After fighting many legal battle...

near downtown Dallas (Hoovers Company Profiles, 2003). Because the airline operated from capital of Field, Southwest adopte...

and active use of the aircraft. One of the benefits is that if an organization can benefit only from a portion of those hours, th...

Clearly, the relationship between Southwest Airlines marketing division as guided by owner Herb Kelleher and the metaphoric Irish ...

Airlines, Inc. and Comair, Inc. fly internationally to forty six cities in thirty two countries as well as two hundred and ninetee...

time will obviously be severely undermined if security issues mean that customers do not have confidence that their transactions w...

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

had in the past, but with the difficulties seen in the aviation industry this may be a reason why strategy should be re-examined f...

This creates a highly competitive industry as airliners are increasingly more expensive to replace and the number of additional ai...

the positions who were deemed to be more "normal." It also assured that those Americans with a disease which was thought to be too...

on the New York Stock Exchange. Many technology-based businesses struggled for survival for the remainder of 2000 and throughout ...

to redefine business without taking customers into account. One after another ceased operations, eliminating much of the current ...

a person could book a flight on US Air and fly to any city that US Air or United or any other US prefix plane had an agreement wit...

the U.S. Department of Transportation gave a name to the phenomenon - the Southwest Effect (Southwest, 2003). It refers to the con...