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Essays 481 - 510

Marketing Audit Planning

attributed to marketing efforts? * PEST analysis. This is assessment from the perspective of the political, economic, social and ...

Cancer Treatment Facility Business Plan

treatments in a modern, caring and supportive environment" This lays down the aim of the company, to set up a facility which will...

Tourism Marketing of the Virgin Islands

area is attractive to tourists for several reasons, in the winter the temperature averages between seventy-seven and eighty-two de...

The Singapore Stock Market and an Application of Warren Buffett's Investment Methods

Warren Buffett. This is one that has been proved successful, due to the riches that have been amassed by Warrant Buffett. For exam...

Organizing a Breakfast Meeting

reaching potential customers, but all the formerly existing ones continue to be available as well. An electronic approach can aug...

Research Assessment of the Study in 'Evaluative and Descriptive Response Patterns to Negative Image Attributes'

any other source of information about the brand, whether good or bad, whether directly promoted or not. Essentially, "Anything th...

New Business Planning

in an unsatisfactory solution, or is there a problem in the market due to lack of capacity, meaning that a new company will find d...

New Product Project Plan and Test Marketing

The Board of Directors of HUNS PLC has been considering launching a new product and wisely has decided to test market the product ...

Sales of Italian Travel Cooking Tours

consideration is apparent on their websites, eachs tool of choice for marketing. In fact, it appears to be the sole marketing tool...

Student Provided Case Study on Pfizer's Marketing

their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...

4Ps Marketing Mix at Nike

has its own stores in some regions, they can control their distribution costs, which gives the company more power in pricing their...

The Characteristics and Supply Chain of Proctor and Gamble

a global leader and indicates the way that the firm creates strong brands to appeal to the consumers. Likewise Gillette, a firm ac...

Plan for the Development and Operation of a Center to Provide Healthcare and Educational Services for Mentally Disabled Children

the vast majority; 83.2% are not attending school (El-Hazmi et al, 2003). It is generally accepted that education is a key elem...

Consumer Behavior and Analysis; Greetings Cards

that is used to explain many motivations, in different situation is that of Maslows hierarchy of needs. The idea model can be perc...

Marketing and HRM Advice for Lan Airlines

It is argued by Porter that is a firm seeks to occupy more than one position within the market that there will be consumer confusi...

External Analysis for a New Microbrewery Company

conditions and as such tools such as PEST analysis, which helps to identify and classify influences in terms of political, economi...

GAAP Pension Accounting

Turner (2005) states that a current proposal for reform "is that pension accounting should be based on market-value accounting (ma...

Honest Tea Company

they graduated from college, Seth emailed Barry to see if he was still interested in creating drinks ("Honest Beverages," 2009). I...

Possible Strategies for Market Leaders Targeted by Ambitious Competitors

In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both rea...

Advertising Creativity

Perhaps the greatest argument here is that the advertising of some products tries to take us to a pleasant time in our lives, in a...

Ford; Selling Cars

seen in many other industries, companies with the best sales force will often be the most successful, as long as the product is ac...

The Market System & Privatization

to increase or decrease business in certain industries. Lindblom reports: "One way of another, it subsidizes most industries, almo...

21st Century Marketing of Condoms

on the important issue of safe sex. One of the most successful ways this has been accomplished is to custom package the condoms a...

Marketing and Ethical Issues

In six pages ethical practices are discussed with the role marketers and marketing departments play in achieving honorable corpora...

Global Consumerism

In five pages business approaches to global consumerism are discussed with various arguments from both sides offered along with ma...

Analysis of Starbucks

In ten pages this examination of the Starbuck Corporation includes management, a SWOT analysis, financials, and marketing approach...

Geico Direct Marketing

In five pages this paper discusses Geico Direct in a consideration of its various strategic marketing approaches. There are no so...

New Running Shoes' Line and Market Research

In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...

Commerce and Culture

the rebound of the national economy. They did, and with telling results. As Korean citizens curtailed their international ...

Training Considerations for the Caribbean Tourism Industry

Although organizations such as the Caribbean Tourist Association, the Caribbean Community and Common Market (Caricom), the Caribbe...