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Essays 151 - 180

Corporate Strategies and Product Life Cycles

that, according to David Cole, president of DFC Intelligence, a San Diego-based research firm (Mayer 2000). In fact in all likel...

Overview of Intel

is a global brand name associated with computer processor chips. The company which was founded in 1968 now has an annual turnover ...

Information Technology and Corporate Strategy

service industries, but corporate application of IT focuses on how available technologies and approaches to information can best h...

Competitive Strategies and Human Resources

of leadership has shifted significantly from what is used to be, thus also altering the concept of organizational culture. The sh...

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

Economic Positioning and Corporate Strategy

the view of critically analyzing its strategies as they pertain to specific theories. Pivotal Economists In 1991 Oliver E. Will...

BP Mergers

In five pages BP's corporate performance, finances, and employment are examined in a consideration of the impact of its acquisitio...

Case Study on Texaco

In twelve pages the merger between Texaco and Chevron is analyzed in terms of how to develop future corporate attitudes and strate...

Promotional Strategies of Starbucks

caf?s in malls, airports, office buildings, university libraries and hotels; customers can expect to find Starbucks kiosks at hosp...

Marketing Feasibility of Natural and Organic Food Products

off to perform community service work. The Chubb Group of Insurance Companies practices worker flexibility options allowing emplo...

Corporate Strategy of the Coca Cola Company

only a decade ago. Changes were apparent even then, but few understood the breadth of change that would be taking place. T...

Marketing Analysis of Palm Inc.

short, Palms provide solutions to a variety of executives, whether those executives need data transfer or data storage. Pa...

United Kingdom Retailer Next Plc.

as well as the opening of a "mini-department store" with a mens department, womens department, shoe section and a caf? (Next Plc)....

Blue Bell Creameries and Corporate Level Strategy

its distribution system. In fact, throughout the years, Blue Bell had crafted an image as being "the little creamery in Brenham" a...

21st Century Corporate Strategies

still see the shareholder as a primary stakeholder but not the only valid stakeholder. Corporate wealth maximization recog...

Business Strategy of McDonald's

has been affected by the economy. In addition, the company has definitely reached the mature stage of its lifecycle -- the compan...

E-Systems and the Addition of a KMS or Knowledge Management System

was below $8 at the end of 1999; it last closed near $4.50, which represents an increase of nearly 100 percent. Revenues are repo...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Corporate and Performance Management Strategies

more likely to get some momentum in order to move forward toward the visible goals. Because of stiff market competition these day...

Microsoft and Bill Gates

company that produced the "worlds first minicomputer kit to rival commercial models...Altair 8800" (Hoyle, 1997, p. Lecture/). Th...

GE Analysis and Diversification Strategy

As the text points out (pp. 246), one of the greatest problems in acquiring or expanding a corporation is the integration factor, ...

Business Uses for Total Quality Management Intervention Strategies

Improving quality of production and corporate performance are discussed in this consideration of how intervention strategies may b...

Strategic Management and Its Practical Applications

In seven pages this paper discusses a hypothetical firm in order to illustrate how management strategies including conflict manage...

Video versus Real Simulation and Corporate Strategy

In twelve pages this research paper evaluates whether The Age of Empires video game can educate players on the real strategies mod...

Internet Strategy of Hewlett Packard (HP)

to keep the companys vision fixed ahead and looking for trends to identify (Zesigner, 1999). New CEO Carly Fiorina, the first wom...

Case Study of Eli Lilly

In twelve pages the internal and external environments are among the considerations of this comprehensive case study that examines...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

H.J. Heinz Corporate Strategy

In seven pages this paper examines the H.J. Heinz company in a consideration of its increasing number of products, UK's popular ca...

Business and Corporate Strategies of The Body Shop International

company officials and many industry observers appear to believe that the problems are just a natural part of the companys growth p...