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Essays 61 - 90

Proton

slip has been occurring without any reversal despite a high level of help over the years from the Malaysian government, including ...

Internet Strategy of British Airways

airline industry and including the development of technology and as time went by this was increasing apparent that it would have t...

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

Health Care Industry Differentiation Strategies

high-competition field is positioning. By utilizing positioning appropriately, in conjunction with competitor and demographic rese...

Asian Agri Market and Strategy

market trends, where there is high level of sales, the company has some concerns regarding the potential future of the commodity. ...

Assessment of JetBlue

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

Creating Value With Supply Chain Integration

In 2002 the National Institute of Standards and Technology estimated that in the US alone more than $1 billion a year could be sa...

Nursing Organization SWOT Analysis

In a paper of four pages, the writer looks at improvement strategies in the nursing industry. A SWOT analysis is carried out as th...

AT&T and Strategy

plan of action and a practical application before success will be achieved. When looking at the way strategy seen in much e...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

Improving Supply Chain using Lean Six Sigma

Six Sigma is a data-driven methodology for eliminating defects in any process. The concept of Lean Six Sigma comes from hybridizin...

Nutrition and HIV

mineral supplement" every day (Ungvarski, 1996). Empirical evidence shows that there is a "synergistic and interactive relations...

Strategy at Anadarko Petroleum

The oil industry already was operating under pressure before adding the complications of the Gulf Coast hurricanes of 2005. In th...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

Fewer and Fewer HVAC Companies

growth. Regardless of which direction companies expect mergers involving them to take, most do expect to be directly involved in ...

Healthcare Industry Phase

of sales (Bergen, 2008). Consumers have accepted products from the sector or the entire industry and, in fact, demand more of them...

An Examination of the Credit Card Industry in the United States

become reality, however, this was not like the development of many other products, this was a social and environmental with the de...

USA Today Article Review

by which to separate smokers from nonsmokers, the idea had merit; however, the execution of it severely lacked effectiveness. Non...

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

The Expansion of OPT

decline in employment levels and as such decrease in the demand in an economy which in turn can lead to increasing levels of defau...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...

The Strategy of Google

be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

A Plan for Ultimate Software

The writer proposes a growth strategy for Ultimate Software based on an analysis provided by the student. The strategy includes p...

Valuing a Firm

There are many ways that firms may be valued, with investors seeking to find models to help them assess the real value of a firm. ...

Canada's English and French Media Coverage of America's "Secure Flight" Program

with certain distinctive trends developing. In his article entitled "Privacy vs. Security: U.S. Wants Names of Canadian Air Pa...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

Marketing Strategies and The Concrete Industry

This paper examines marketing strategies such as Focus Groups and Internet marketing as they pertain to the concrete industry. Th...