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Essays 451 - 480

New Product Planning and Launching

owners we need to appeal to. Differentiation can provide this reason and also a competitive advantage (Mintzberg et al, 1998, Thom...

Concerns and Issues when Launching a U.S. Business

employees are more aware that their jobs are more secure than they might be in the U.S. Because of these factors, factors such as ...

Investment Choices Assessed

2.38 year payback period and an internal rate of return in excess of 9%, this means that this meets the criteria of the company a...

Contemporary Manifestations of Terrorism

indoctrinate, train, and reward the individuals, but they do not seek out depressed or mentally disturbed people to go on their m...

Embezzlement Investigation

hand. Another example comes from Goldman Sachs where De Laurey embezzled from accounts connected with the managing directors for t...

Small Business Startup and Expansion

tasks associated with starting up a business. The second will involve maintenance and expansion. The reason why these two are divi...

Hair Gallery International's Public Relations Enhancement

that customers will be lining up to purchase the new line of products. This is the same line of reasoning that Detroit auto maker...

Reebok International's General Environmental Analysis

In fifteen pages this paper discusses such factors as economics, politics, society, and environment as they will influence the fut...

Air Express International's Growth

Stockholder issues and the amazing growth of AEI is analyzed in this paper consisting of twenty five pages with services, market s...

Air Express International's Growth II

In thirty pages this paper analyzes AEI's growth less in terms of financials than on such issues as global expansion, acquisitions...

APPLE INC. AND THE IPOD: ADDING VALUE TO A BRAND NAME

Discusses how the iPod and iTunes have added value to Apple Inc. The bibliography of this 7-page paper lists 4 sources....

The Phases of International Marketing and Other Relevant Issues

The third stage is where regular marketing takes place. This may follow the infrequent marketing where the company realizes that t...

Israel/Lebanon Crisis

higher moral ground according to international law? Does any of them? The following examination of this crisis looks at it from th...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

Chinese Olympics and International Relations

The following examination and analysis of current literature endeavors to determine the role of the 2008 Olympic Games as an issue...

Strategic Hotels and Resorts

when it is considered that there is only an average 5.5 percent increase in room rates in the North America market and 17.4 percen...

Hotel Chocoalt; Examination of a Small Business

since 1993, set up by Angus Thirlwell and Peter Harris. The original concept of the company was to provide an alterative to the tr...

LAUNCHING A BUSINESS IN A THIRD-WORLD COUNTRY

useful for venture capitalists interested in investing abroad. A joint venture or partnership with someone in the country would al...

OPENING A BOOK STORE: LAUNCHING THE BUSINESS

The competition for this book store would be the larger chains, such as Barnes & Noble or Borders. These stores would have more of...

Disney; A Strategic Examination

considering the way in which is an integrated strategy in Disney and how the different divisions support each other leading to a s...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

The Hotel Industry in Canada

for 2007 compared to 2006, with a generally positive trend, in 2005 57% of Canadians said that they planned to travel in Canada, i...

Identifying Information for Marketing and Hotel in Aqtau City, Kazakhstan

lower income groups. Overall, the GDP per capita in the country was only $8,200 in 2005 and 19% lived below the poverty line (CIA,...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

IT Use in Hotels; The Impact on Room Rates

al, 2000). The IT is being used with the aim of increasing productivity of the staff and enhance the revenues rather that to aid w...

Communities/Societies in 4 Films

community in the mission is that the film portrays delays in the UN rescue mission stemming, at least partially, from faults in co...

The Role Of Database System In 5 Star Hotel In Kazakhstan; Research Proposal

The standard use of a database to manage bookings and customer accounts is assumed to be the very basic need of any database that ...

A New FDI Case Study

the US. However holiday patterns where changing, and while a decade ago the focus was on the US and Europe, this market was now ma...

Self Service Kiosks for Hotel Check-in and Check-out

A 5 page paper discussing the development and use of kiosks for use in hotel lobbies that customers can use to check in, select th...

Research into the Use of CRM in a Kazakhstan Hotel

customers where there is an external booking interface, in order to assess the perceptions of these different actors and evaluate ...