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Essays 31 - 60

Reviews of Several Websites and Their Effectiveness

great difficulty in reaching the level of effectiveness that both of these companies have achieved. The threat of substitutes is ...

Comparative Case Study on Strategic Internet Marketing

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

Successful Ecommerce Website Design

This paper considers how to successfully design a corporate ecommerce website in an overview of ten pages that considers character...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

AT&T and Strategy

plan of action and a practical application before success will be achieved. When looking at the way strategy seen in much e...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

Evaluation of a Website's Customer Service

the customer can expect their package in 1-2 weeks. It does not, however, indicate what kind of shipping is involved. They do not ...

The Coco Store Website's Interface Design

taking advantage of users intuition and prior experience. Background information What is a human-computer interface? In regards ...

Saudi Arabian Government Websites' Evaluation

graphics technology in place is impressive, the graphics are actually contrived. The graphics do not seem to have been created by ...

Strategic Impact Of E-Business Supply Chain Management; The Case of Asda

and with regular supplies needing to be delivered there can be a high opportunity cost where stocks of goods are depleted, not onl...

Technologies of eBusiness

(Odell, 2005). With this level of growth in such a short period of time the development and background to the rise of i-mode shoul...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

Examination of EasyJet

The companys first flight was in 1995, when two routes were offered; Luton to Edinburgh and Luton to Birmingham. Founded by Stelio...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

A Plan for Ultimate Software

The writer proposes a growth strategy for Ultimate Software based on an analysis provided by the student. The strategy includes p...

eBusiness and Technology Linkage Factors

to e-business include trading partners, competitors, customers, legal and regulatory (Ramachandran and Tan, 2001). The internal fa...

eBusiness Military Applications

would expect from the private sector. As all of DSCRs direct material suppliers operate in the private sector, DSCR also must mai...

The Expansion of OPT

decline in employment levels and as such decrease in the demand in an economy which in turn can lead to increasing levels of defau...

MARKETING TIPS FOR AN EBUSINESS

analytic reports. Another very important method of sales on the World Wide Web is viral marketing -- in other words, word-...

E-COMMERCE, ETHICS, SECURITY AND LAW

auction is eBay. In this paper, well examine some of the ethical, security and legal issues that are dominating e-business...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...

Electronic Commerce and the Automotive Industry

In eight pages this paper discusses how the automotive industry has made the leap to ebusiness. Six sources are cited in the bibl...

Priceline.com's Promising Outlook

year (Anonymous, 1999d), Priceline.coms success seems to have surprised everyone but Jay Walker. The founder remains pragmatic ab...

Changing Status of eBusiness

In eighteen pages ebusiness and its ever changing state is examined. Seventeen sources are cited in the bibliography....

The Strategy of Google

be seen as a driver, it is only as a result of this high level of use that Google has been able to develop the strong revenue gene...

eBusiness Intellectual Property

of Reno vs A.C.L.U. In the case of Reno vs the ACLU, the organization was claiming the unconstitutionality of the regulation of ...

Opportunities Provided by eBusiness

businesses with "new ways of organizing production and transacting business" (Laudon and Travor, nd). E-commerce is not restricted...

Internet Business Marketing

And the transformation is expected to become even more important as the twenty-first century unfolds (1999). While it seems as if ...

Automobile Industry and eBusiness

computer. In more recent times, the computer has moved from the restriction of industry well into the mainstream of society, prov...