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Essays 511 - 540

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Festinger's Theory

There have been many important contributions to social psychology. Many scholars state that the most important theory in the field...

Freedom and American Government

This paper argues that while equality was an important to our founding fathers, the idea of freedom was by far the more important ...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

PAC’s: The Insurance Industry

Lobbying is important to almost all industries. This 20 page paper examines the insurance industry, looking at the important issue...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

Barack Obama and the Rhetorical Skeleton

to be reducing altitude; since they were on combat patrol they assumed it was an attack (Schank 305). He finished by saying he tho...

Gap Analysis: Global Communications

Horngren, Sundem and Stratton (2002) provide a view of the alternatives available to organizations in Global Communications positi...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

The Importance Of Nehemiah

out by Nehemiah in two sets, initially and then, upon his return (Eastons Bible Dictionary, 1897). The Book of Nehemiah informs t...

Why Ocean Exploration Should be Funded at the Same Rate as Space Exploration

food; they provide resources (such as oil and natural gas); and they are a "highway" for commerce among countries (Exploration of ...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

The Stages of Entrepreneurship

is currently being satisfied and assess that solution as a form of competition. For example, it is possible that there is already ...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

German Market and the Problems of Wal Mart

operated by Aldi (MMR, 2003). Discounters as a whole account for 30% pf the food retail market, however, the market is one that is...

Exchange Rate Fluctuation Influences and Determinants

In nine pages this paper examines global money markets and reasons why exchange rates can fluctuate in a consideration of determin...

Questions on Marketing and Business

of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...

Inferior and Superior Products and Demand Supply Market Equilibrium

In five pages inferior and superior products are considered in terms of how demand supply market equilibrium conditions apply to t...