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Essays 481 - 510

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Electronic Commerce and Southwest Airlines

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Discussing Death, the Obligations of Living, and Cultural Variation

death as well. It is, after all, the family who is charged either directly or indirectly with putting the body to rest once the l...

Voter Turnout Variations in the Elections of 1998 and 2000

50.4 36.7 The above chart for New York shows the voting age population between 13 and 14 million for which registered voters...

Intellectual Property and the Importance of Changing Laws

complicated by the fact that on many occasions intellectual property may not be in a physical form. Therefore there are different ...

Click v. Brick Industry Comparison

the opportunity to display their wares up on the Internet as a means by which to boost sales and reach otherwise unattainable mark...

Thesis Proposal for CRM and eCommerce

This is not always the case however - many CRM systems implemented today are failing (Sviokla and Wong, 2003). For one thing, no a...

Opportunities Provided by eBusiness

businesses with "new ways of organizing production and transacting business" (Laudon and Travor, nd). E-commerce is not restricted...

Information Technology Project Organization

expected for a full product launch, for the temporary nature of the program and the limited quantities with which we will be worki...

TradeCard B2B eCommerce Case Study

means of getting traders and trade services providers to sign on and become YradeCard members? How could TradeCard change the mind...

Preplanning and eBusiness

its business to accomplish by adding an online component (or even operating solely online)? Does it seek to automate as many proc...

Hong Kong's eCommerce Challenges

In a paper consisting of fifty nine pages Hong Kong's business community is examined in terms of internet trading and ecommerce ch...

eCommerce History

put a spacecraft into space, but they had not yet managed a manned flight and the US work feverishly to be the first to achieve th...

Hypothetical Case Analysis of Catatech

differences, and the differences between currencies not only affect pricing, but represent obstacles that must be overcome in ord...

Internet and European Community Competition Rules

recognize that economic strength goes hand in hand with political change (Sutherland, 1997), it is also important to understand th...

3 Art Form Variations

Persian art. The Smithsonian Institute (2004) tells us that, "This exhibition features twenty-six of the finest illustrated manusc...

Research Report 'Taking the Plunge 2000; Sink or Swim' Reviewed

including the document entitled "taking the Plunge" which was the organisations own research undertaken two years earlier in 1998....

Identity Theft Protection

loaded onto his computer and being spied on for a short time by coworkers. Jackson (2001) was able not only to gain access...

Business and IT

information is good. However information is only useful if it can be acted upon. Where there is information overload there may b...

External Factors Impacting Computer Sciences Corporation

competition has been around almost as long as CSC has. CSC has, in fact, spent much of its time in acquiring other smaller compani...

'Experts' and Knowledge Level Variations

of knowledge, however, such demonstrative proof is not always readily available. It is also important for the knowledge dev...

Electronic Commerce and the 'Plunge' Firms Take Before Considering Investment Returns

processed electronically and sent directly to suppliers of the products, thus eliminating one more time costly step (Business, 200...

E-Marketing in a Global Regulatory Environment

a perfect world and as such, laws were determined to be needed to protect the rights of the designers and creators of such works. ...

XML and Web Services Development

every time two companies wished to exchange data a new solution would have to be created for that specific application. This meant...