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Essays 151 - 180

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Overview and Analysis of Nike

In twenty four pages this paper presents an overview and analysis of Nike that includes company history, competition, management, ...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Proposal for Internet Expansion of Chiropractic Office

by an alliance of 15 individual chiropractic offices in Northern California. The purpose of the proposal is to seek expansion f...

Roc Ola Electronics' Marketing Plan

In five pages this Roc Ola Electronics' marketing plan includes problems statement and justification, market action alternatives a...

Milk and a Marketing Plan

In five pages this paper examines the problem of marketing milk in a plan that includes the problem itself, its justification, mar...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Marketing Surf Classes for Billabong; A Marketing Plan

is set aside specifically for the management of this project (Boone and Hendriks, 2009). 3. Marketing Plan The marketing ...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

Nike Strategic Analysis

In eleven pages Nike is examines in an analysis of its strategies and financial performance with IFE, EFE matrices and a SWOT anal...

Postal Service Business Marketing Plan

rich farmland and rather extensive mining. Though conditions may change within the current generation, Hamilton currently is too ...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

Electricity Industry of Ontario Policy Development

merely changed in order to introduce more market forces and combat the inefficient operations of the monopoly structured industry ...

Supply Chain Management of Nike

important role in the evolution of supply chain management. While still in flux as it continues to evolve, that role is seen as o...

Brand Values and Design Relationship at Nike

realize that if they run in the wrong shoes they could sustain expensive and painful injuries. Doctors do recommend that proper sh...

Women's Footwear as the Focus of Nike

lounge and diaper changing facility (2001). A concierge with parcel delivery to local hotels is also included (2001). After the t...

Nike and International Strategies

If we look to the evidence it appears to be mixed, with most brands undertaking a tactic of some elements that are standardised an...

NIKE AND IMPACT ON SPORTS ADVERTISING AND APPAREL

is on the board of directors) founded NIKE in the early 1980s with Bill Bowerman, when they started selling a different kind of ru...

NIKE AND SUPPLIER RELATIONSHIP

bought from contract suppliers in China, Vietnam, Indonesia and Thailand (Nike, Inc., 2009). In the United States, the co...

Nike and the Six Stages of Moral Reasoning

fact denied knowing about the poor factory and labor conditions (Ferrell, 2006). Unfortunately, evidence shows that he had been aw...

2002 until 2005 Nike Stock Changes

Nike and Reebok traditionally have traded the leading position in their industry, at least in terms of sales. Skechers is always ...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Nike's Late Financial Results

In ten pages this paper examines Nike's general accounting methods from conservative and liberal reporting perspectives. Nine sou...

Sweatshop Controversy and Nike

In five pages this paper examines Nike's sweatshop controversy. There is an inclusion of an outline and five sources are cited in...

Nike in the 1990's Harvard Business School Case Study 9 595 102

In a case study consisting of seven pages Nike's focus during the 1990s is considered with a recommendation that its core business...