SEARCH RESULTS

YOU WERE LOOKING FOR :Branding of American Universities and Colleges

Essays 541 - 570

SPECTRUM BRANDS CASE STUDY

matrix is used to portray both industry attractiveness and competitive strength (Thompson et al, 2009). While industry attractiven...

The Development and Strategies of ConAgra Foods

Foods was acquired in 1990 and in 1991 the firm mergers with Golden Valley Microwave Foods, retaining the ConAgra name (ConAgra Fo...

Launching A New Grill

gained in the different areas (Douglas and Wind 1987). When considered in this context there do appear to be arguments in favour o...

CONSUMER MOTIVATION AND DECISION-MAKING PROCESSES/PORSCHE

influence consumers perceptions, attitudes and buying preferences. Luxury brands and their impact on consumers has also been inves...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Flexible Scheduling

Flexible scheduling is one option the human resource practitioner can offer to parents who have children, especially parents who h...

BRAND OVERVIEW – HONDA MOTOR CORP.

Discusses Honda Motor Corp. and branding. There are 4 sources listed in the bibliography of this 6-page paper....

Analysis of W New York Hotel

This analysis focuses on the W Hotel, Lexington Avenue, New York City and discusses its current ranking in that city's marketplace...

Should Yum! Brands take KFC into Africa?

The writer considers a scenario where the US owner of the KFC brand is considering expanding into the continent of Africa. The wr...

Vitamin D Study, Article Analysis

This research paper offers an overview and summary of a study, conducted by Brand and colleagues in 2008, which explored the issue...

Branding and Corporate Image

technological innovation and a certain degree of "hipness" that is ultimately perpetuated more by image than by the particular mer...

How has the Internet Impacted on the Global Environment?

The writer takes a broad look at the way that the use of the internet has impacted across the global interdependent with the prog...

How will Yum! Brands and WalMart Be Impacted by a Change in the Yuan Exchange Rate

a further 20% this will have a financial impact on US firms, the impact will depend on the type of transactions undertaken by the ...

Background and Competitive Strategy of Hilton

expansion was undertaken with the reaction of a wholly owned subsidiary; Hilton International Co. (Hilton, 2012). Hilton expanded ...

The iPod - The Price and Distribution Stratagem of Apple

other strategies, such as packaging. The firm supplies the price with the use of a recommended retail price. Many of the iPods...

Brand vs Generic Telecom Mergers

$70,000 per year, the generic costs $2,500 (Danoff, 2012). If the patents are upheld, millions of people in poor countries will n...

Unilever - Assessment of Strategy and Suggestions for Future Development

a more aggressive social marketing strategy. The organisation should develop a prominent presence on Facebook, Twitter and Google+...

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Admission Statement

During the time there I learned and became involved with tasks such as inventory management and employee scheduling and had opport...

Chief Security Officers - Role and Responsibilities

stage of the plan necessarily involves developing an understanding of recent security breach events at similar institutions, ident...

University Admissions and the Law

extent, as discussed below), which many feel should be of lesser consideration (or no consideration at all) in comparison to objec...

Higher Education and the Need for Assessment Programs

In a paper of six pages, the writer looks at curriculum mapping as a change strategy for universities. The assessment of such chan...

Institutions of Higher Learning and the Supreme Court

or activity receiving federal financial assistance" (Kaplin & Lee, 2007). In particular, the case examines how this relates to gen...

Grammar Errors, Ten Most Common Grammar Errors

This research paper describes the top ten most common grammatical errors, as identified by Rutgers University. Four pages in lengt...

Texas Southern University, Change Leadership

This case study focuses on Texas Southern University, which experienced a scandal that threatened the institution in 2006. The wri...

Historian Philip Scranton

This research/essay paper focuses on Philip Scranton, renowned historian and professor who is associated with Rutgers University. ...

Commercial Agreements and Academia

The commercial sponsorship of academic research may increase the level of research that takes place, but the practice remains cont...

Andrews University Admissions Essay

This example essay provides a student with a hypothetical example of how to craft his personal essay for admissions to the Master'...

THOUGHTS BEHIND ERIC SCHMIDT'S 2012 COMMENCEMENT SPEECH

Focuses on Google's Eric Schmidt's 2012 commencement speech at Boston University. There are 4 sources listed in the bibliography o...

Medical University Plan

This essay presents parts of a strategic plan for a medical university and explains why strategic planning is important. The essay...