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Essays 151 - 180

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

Komatsu Case Study

the quality of all products. Caterpillar was dominant in both the U.S. and the world but Komatsu held a 60 percent share of the J...

Z-Wing Case Study

it should also be noted that there are nationalistic issues being brought to bear, as some politicians do not want to see the cont...

Valuing an IPO for JetBlue

is that of the dividend discount model. The rationale behind this model is that the value of a share should be calculated by refe...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Juicy Red Tomato Company Case Study

findings of the first consultant are that JRT need to invest in both the managerial and front line staff and need to improve commu...

Litigation Versus Arbitration

an attorney involved. While this is admittedly not the majority outcome, mini-trials are nonetheless valuable and useful tools. ...

Global Communications Benchmarking

This 3 page paper is based on a case study. Looking at issues faced in a case study on the fictitious company Global Communication...

EMI Case Study

change, he has the power and the commitment to drive forward change; however he cannot do it on his own. However, is should be not...

Case Study in Gender and Family Health

or not W is a farmers wife and if rural living is simply a lifestyle choice. Statistics suggest that there is a greater incidence ...

New Dawn Drilling Case Study

that are used. The information is accumulated locally, put into Excel spread sheets and sent to the head office where it is input ...

Case Study Diagnosis

2010). In addition, Moniques behaviors, including drinking to the point where she blacks out and being unable to participate in w...

Humanistic Existential Therapy and Cognitive Behavioral Therapy

review the journal during the first session, engaging Jack in dialog about the incidents and subsequent feelings. Reviewing and ...

Myocardial Infarction, A Case Study

This research paper offers a case study of J.H., a 38-year-old father of 3, who has suffered a myocardial infarction. The case stu...

Using T Scores

The paper is based in a case study provided by the student with a set of questions. The data used in the case study provides the ...

Sirtris and GSK

a biotechnology company, with the potential for a wide range of applications can be developed with in Sirtris as well as the abili...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Central Banking in England

later addition to the role of central banks. We may expect with this increase in the number of banks and the increase...

Zoopa and Fresh Choice Case Study

In ten pages this student submitted case study examines the Zoopa acquisition by Fresh Choice and the problems involved with other...

Homeless Man Case Study Assessment

his liver as that is the organ that processes such substances. He is currently taking several medications including but not limite...

Case Study on Atchison Corporation

valuing the employees rather than treating them as economic commodities. At first it appears that these two views are diam...

Literature Review and Case Study on Family Therapy

addition to the alcoholism. She is a compulsive shopper and gambler. One of her twin daughters, Sarah, is pregnant and claims that...

An Example of a Case Study

This paper consisting of 8 pages offers a business case study which begins with an introduction and company history and then discu...

Psychological Studies' Case Study on Mental Representation

timed in regards to their responses, Rosch reported that "response times are strikingly close to ratings of typicality" which mean...

Potential Solutions for a Troubled Property Company

Differentiation 1. Change the differentiation to appeal to a mass market. 2. Increase the attention paid to the differentiation o...

The McMartin Case: Interviewing Children

This paper pertains to the McMartin Preschool 1983 child abuse case, and the study conducted by Schreiber and colleagues (2006), w...

AN ANALYSIS OF CLOROX COMPANY'S CASE STUDY

Analyzes the Harvard Business School case study "The Clorox Company: Leveraging Green for Growth." There is 1 source in the bibli...

Scams from Africa

Many types of fraud seem to be increasing, one of these is the Nigerian scams that many people are so familiar with. This is a cas...

Student Supplied Case Study on K Mart

cost advantage in the market and was also differentiated. In terms of competing with Wal-Mart, Wal-Mart had a better image, with...