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Essays 61 - 90

Marketing Proposal for Wynnbrice

increases the cost of the advertising. The first tool will be the use of short radio commercials. The majority of drivers will l...

Marketing the Toshiba Tablet PC

experience with the units. The market that the manufacturers want to attract is the consumer market, which may also include the...

A Plan for Advertising a New Jeans Brand

a significant influence on how consumers respond to the advertisement. Such a statement has certainly become a simple matter of fa...

A Study on the Advertising Industry

In a paper consisting of ten pages the focus is on media advertising companies and how major players have experienced a recent tra...

Warped Portrayals of Reality in the Media

This paper examines the use of deceptive advertising techniques in the media throughout history. This six page paper has five sou...

Press Releases, Advertising, and PR

two-fold. The lower floors of the building would be family orientated, with activities offered for the families staying in the res...

Marketing and Advertising in the Media

marketing as these are my preferred brands. The advertisements of this type may not be the trigger of the initial desire for these...

Girls, Women, and the Impact of the Media

more than provide a reflection of the times, or to subconsciously inform women and girls about their roles. In many cases, the med...

Otherness in the Framing of News Stories

the approached adopted in the investigation and in the article that there is a separation of the events into a cultural context, p...

Gender in Media - The Effects of Stereotyping

of the most fundamental and basic components of human culture. This is evidenced by the fact that various cultures across the worl...

Mental Health Changes on TV

For decades, the media has portrayed people with mental illnesses or disorder in such a way that others did not want to be around ...

Sponsorship of the Olympics and Social Issues

main advantage to sponsoring sports events is that the sponsorship can and should be used as a "catalyst for building corporate im...

January of 1979 Media Uses and Public Perceptions

In five pages this paper examines media uses and public perceptions of the media during this time period. Six sources are cited i...

The Feminist Critic as Parlay to Modern Media

of these is how body image is represented in the media as a means of marginalizing and objectifying women. Burke reports t...

The Media and Bullying

claims made by the media will be checked against actual scientific publications. This will highlight the extent to which bullying ...

Parkinsons and the Media

Changes of emotional prosody in Parkinsons disease. Journal of the Neurological Sciences, 289(1), 32-35. Sollinger, A., Goldstein...

Media and Language

returning a signal in some way that the message has or has not been understood (Watson/Hill). The purpose of written communication...

Global Data Security

type of electronic data and information is highly vulnerable to breaches. The Global Security Market and Trends This is a growi...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Toulmin's Analysis and Advertising

a sense, it may rightfully be called that; the purpose of advertising, after all, is to persuade the viewer of some argumentative ...

Management : Principles & Roles

of Management, 2006). Fayol said these functions were universal; all managers performed these functions or tasks regardless of ind...

Using the Determinants of Demand to Make Strategic Business Decisions

Knowing the elasticity will give the bar manager a strong indication of the effect a price change2 may have. In calculating the i...

Environmental Factors That Affect Marketing

removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...

Nudity in Gucci Advertising

as a sexual stance succulently; "With his hand on her thigh, a kneeling man is poised before the nether regions of a standing woma...

Questioning Whether Sex Sells in Advertising

value of $256.1 billion an increase of 5.6% on 2002. Therefore, research that may indicate better ways of using advertising budget...

21st Century Change Models

The 21st century global organization environment is diverse and ever changing. Leaders must be able to manage change in the global...

Logistics and More

As globalization continues to increase, global supply chains become more complex. Executives are faced with many challenges. This ...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

The Legal and Economic Ramifications of Global Warming

the accepted theory that manmade CO2 emissions are the cause has any basis in reality. It is only with some understanding of this ...

Can and Do Global Brands Exist?

it needs to relate to the entire earth, so it will need to have a presence in each country, or at least be heard of in each countr...