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Essays 271 - 300

A Comparative Analysis of Two Marketing Articles

A paper consisting of five pages compares two marketing articles that examine the issue of customer satisfaction with one discussi...

Delphi Automotive Products Company and Market Orientation

In seven pages this paper examines Delphi Automotive in a consideration of market orientation and the influences of customer healt...

The Increasing Trend of Cellular Phones

11 pages. 7 sources cited. This paper provides an overview of the development of cellular phones, both as a practical communicat...

Overview of iGetSmart.com

In ten pages this paper considers the electronic meeting point between printing customers and the print industry in this examinati...

Business Application of Sun tzu's Art of War

In seven pages this research paper discusses how today's highly competitive business market can benefit from the principles contai...

Customer Needs and Total Quality Management

Customers, and TQM Opportunity A manager who is presented with the challenge of opening a new retail branch of a company in an ex...

Master Planning in Organizations Today

This 7 page paper discusses the role of master planning in organizations today. The writer argues that master planning is necessar...

Business Uses of Psychology

In ten pages this paper considers how psychological principles including personality theories and the programmed learning theory o...

Strategies for Addressing Airline Customer Concerns

need for the additional aircraft (Nellis and Parker, 2000). Otherwise, they will need to disappoint some customers with an inabili...

Creating Brand Name Recognition

name gives consumers a reason to favor one product over another of similar quality and price. A brand name can have both a functio...

Analysis of Opening an NYC Sports Bar

is named "Fans A Lot." COMPANY DESCRIPTION Company Mission When it comes to launching any company or organization, there ...

2004 Fashion Trends Forecasting

2003). Todays designers must take into account the preferences of consumers, and must provide fashions to meet these needs....

Soft Drink Marketing

much profit for the company, and all major producers of carbonated soft drinks now offer some type of fruit-based or fruit-flavore...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Sweetwater Chocolate Bars and Cookies Marketing Plan

is a quite conservative goal and may be one that we surpass merely by default after launching the most basic of marketing initiati...

Analyzing The Stand by Stephen King

Despite the obvious panic, a visibly ailing President of the United States attempts to reassure a shaken nation by vehemently deny...

Basic Human Rights Undermined by the Human Rights Act of 1998's Margin of Appreciation

may be seen as conflicting. However, the effectiveness of the Act given by the margin of appreciation may be argued to undermine t...

Marketing Case Study on The Body Shop

to LOreal and the way it tries to associate the products with a glamorous image using models such as ndie MacDowell. Heather Lockl...

Hollywood Celebrities and Consumer Behavior

In eight pages the marketing of Hollywood celebrities as a way of targeting consumer markets is examined by considering such impor...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Analyzing Dream Worlds Mass Consumption in Late Nineteenth-Century France by Rosalind H. Williams

In thirteen pages this paper features a chapter by chapter book analysis on William's examination of how the evolution of consumer...

Rights of Citizens in Ancient Rome

had ever known. Its population was quite substantial. Romes rule was kings. Ultimately, monarchy was abolished, however. In it...

Commercial and Consumer Marketing

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

Professional Sports Facilities and Corporate Naming Rights

In nine pages this report considers corporate naming rights as they apply to sports facilities and includes a discussion of how th...

Singapore and the Marketing of Video Games

In ten pages this paper discusses what must be considered when marketing home video games to the Singapore market in a considerati...

Overview of Developmental Psychology

From two to seven months, the infant makes such rapid growth that it affects not only his own behavior but that of the caregiver. ...

In Contemporary Society Are Egalitarian Marriages Possible?

In six pages both sides of the issue of whether egalitarian marriages can truly exist in today's society are presented and the con...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

Democratic and Nondemocratic States and the Concepts of Sanctions v. Rights

In three pages this essay uses the example of Bosnia in a consideration of why sanctions fail in nondemocratic states with inalien...

The Case of Campagnola V. Mulholland, Minion & Roe and Its’ Relevance Within The Legal System

included the presence of the contingency fee; that the firm would receive one third of any money recovered to compensate her for h...