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Essays 181 - 210

Advantages and Disadvantages of Blue Ocean Strategy

been a unique case study, and while it demonstrates the way a market can be created in order to compete, it is also a very limited...

Kone Launch of the MonoSpace in Germany

marketing undertaken by the company as result in the greatest success within the Netherlands, it had the success of they may not w...

BOMBAY EXCELSIOR AND LEISURE CENTER PROPOSAL

are the folks who tend to spend the most money at the hotel (the expense account is taking care of it, which is why)....

Hutchison Whampoa Limited; Operations, Potential Expansion and Marketing Challenges

include any ship of the UKs largest port; the Port of Felixstowe, as well as Harwich International, Thamesport and a major interes...

Avril Hotel Pricing Strategy Case Study

(this means the percentage change in the number bought if these are from historical figures), which is then divided by the bottom ...

A Proposal for a Hotel Project

the YTL Corporation Berhad conglomerate. The parent company has a range of interests, from power generating companies and construc...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Porter's Five Forces Model Analysis of the Lodging Industry

not be possible. Second, the supply is perishable in that there is no inventory to store; a room is rented or it isnt. Third, oper...

Student Marketing Considerations Case Study

In five pages this paper considers a possible hotel purchase in this student submitted case study featuring various pertinent mark...

Training Considerations for the Caribbean Tourism Industry

Although organizations such as the Caribbean Tourist Association, the Caribbean Community and Common Market (Caricom), the Caribbe...

Turin Italy Hotel Opening and Business Climate

In a paper consisting of ten pages a Turin, Italy's hotel opening is examined in terms of the impact of such significant elements ...

Comparision of Hotel Chains The Residence Inn, Hyatt's Classic Residence, and Marriott Senior Living

In ten pages this report considers the differences of these hotel chains in terms of capitalizing upon specific market segments. ...

A Three Hotel Advertisement Analysis

In this essay that consists of nine pages three different hotel print advertisements are compared and analyzed in terms of content...

UK Hotel Chain Forte Hotels Group

In twelve pages this report considers this United Kingdom based hotel chain in a discussion of branding and future markets. Seven...

Franchise Opportunities Represented by Hilton Garden Inns

and $25 per share respectively (1995). Not too much time went by before Hiltons board of directors approved a plan to in fact spl...

Ways to Launch an International Brand Name Hotel

This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...

Small Scottish Hotel Marketing Plan

However, the majority of this is located in the south, with the figures dropping to below a proportional level in Scotland. The co...

How To Successfully Franchise in East Asia

East Asia. The student has posed 4 ideas form a literature review, these are that P1. The success of international franchising ...

Marketing Strategies For The Great Western Hotel

once a month for the "The Toyota Extreme Superbull Bullriding Series", the level of attendance it at roughly two thirds of the ful...

Requirements of a New Leader

must include some of the significant figures who have been involved in efforts that support personal accountability. Former Presi...

Coral Gables, Florida's Biltmore Hotel

1920s. Offering both privacy and four-star service, the Biltmore attracted those who craved each, including the "Duke and Duchess...

Blackpool Hotel Marketing Plan

in Afghanistan and then Iraq have resulted a high degree of any western feeling in many Muslim countries and an increase in the le...

Upscale Scottish Hotel Marketing

In fourteen pages this paper examines the marketing of an Inverness 30 bed upscale hotel with SWOT and PEST analyses applied to st...

Market Research Proposal

a room are important and how the current quality of bedding and towels are perceived. 2.1 Type of Study The research needs to g...

Strategic Hotels and Resorts

when it is considered that there is only an average 5.5 percent increase in room rates in the North America market and 17.4 percen...

Disney; A Strategic Examination

considering the way in which is an integrated strategy in Disney and how the different divisions support each other leading to a s...

Marketing Hi-Tech Products and Services

to help them create more professional looking results. There is little that Casio can do to actively manage the migration path, ...

Homeland Security, INS and Epidemiology

problems, but refugees are perhaps most at risk, since many of them "come from areas where disease control, diagnosis and treatmen...

Civil Rights Movement and Civil Disobedience

being obedient. As the key Civil Rights moments mentioned above illustrate, civil disobedience is characterized by an abs...

Greensboro Sit-Ins

turned into many as the protest continued for almost 6 months.5 In addition, it sparked many other protests throughout the South a...