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Essays 31 - 60

Fast-Food Global Expansion

another conflict insofar as the people really did not know which were kosher and which were not. It was the local Rabbinate that...

Hot Coffee, the Stella Liebeck Case, and McDonald's

In five pages this paper examines McDonald's liability in a case involving elderly customer Stella Liebeck who received 3rd degree...

Wendy's, McDonald's and Distribution Channel Development

To keep the product and surroundings uniform across all regions - thereby allowing the customer to be assured of the type of food ...

Advertising in the Airline Industry

made with children, especially young girls carrying teddy bears. The image that American Airlines is seeking to create in ...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

Advertisement Designing

repeat sales. We will first look at an outline which could be presented on a story board and then analysis why this...

Reviewing David L. Carlton's Mill and Town in South Carolina

confrontational. Never before had an actual middle class been so established and now, with the opening of the mills, a middle cla...

Fast Food Restaurants Burger King and McDonald's

that in this competitive capitalist society, the restaurant with the better product wins. That is true at least in theory. In look...

Mexican Beer Dos Equis and the Imported Beer Market of the United States

chief ingredients being malted and roasted barley (Consumer Reports, 2001). Flavors are then added, including bitterness or sweetn...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Retailer's Views on Supply Chain Management

In eight pages this paper examines Budweiser beer's manufacturer to consumer supply chain from the perspective of a retailer which...

Russia and Difficulties of De Beers

In five pages Russia's and Australia's defection from protection is examined within the context of the international diamond carte...

De Beers Consolidated Mines Marketing

In twenty pages this paper examines De Beers' approaches to marketing and the factors such as the Asian currency crisis that influ...

Blue Sky Dream by David Beers

Club served by black-skinned mess men, gold wings, an elaborate and ready made construct of self-regard" (7). But when the circum...

Beer, A Drink for the Ages

around the Mediterranean (A history of beer). But once wine became plentiful, the Romans began to move away from beer; it was only...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Approaches to Managing Change

and discontinuous. It may be argued that the changes of the past were incremental changes; these took place in a stable environmen...

De Beers Control of the Diamond Market

over the years has seen many tactics used. The compnay would have external; offices of its own competing with the external purchas...

Censorship

and his acknowledgement of unorthodox divinities" (Newth). In essence, all peoples, all nations, all cultures, have some f...

Online and Print Marketing at Starbucks

the second type of need is that of psychogenic, these are needs that arise from some type of tension, such as the need for recogni...

McDonald's And Obesity

the company with violating the Consumer Protection Act when their ads focused on the toys that came with the Happy Meal (Burke 200...

A Pros and Cons Comparison of Satellite Television and Cable Television

5 pages and 4 sources used. This paper provides an overview of the pros and cons of both satellite television and cable televisio...

Are TV Documentaries Informative or Propagandist?

In five pages this essay discusses the appropriateness of television networks to examine issues from a partisan perspective....

Children and the Psychosocial Effects of Television Violence

to real-world violence, and thereby less empathetic to the pain and suffering of others (Chidley 37). Observations of teenagers re...

An Analysis of Eh, Joe

A 5 analysis of the television play Eh Joe by Samuel Beckett. 5 sources....

Data Review of Employee Retention and Management Style Research

Group In 1991, the Chubb Group of Insurance Companies surveyed employees to find that fully 50 percent had child- or elderc...

Travel Industry and Customer Service

as Poly Tours" (Lunn Poly, 2000) was founded in 1888 with the aim of providing "holidays abroad at reasonable cost for the student...

A Porsche Advertisement Analysis

In seven pages a Porsche magazine advertisement is analyzed with such criteria used as target audience, message, imagery, sociocul...

A Software Advertisement Analysis

In nine pages Microsoft Office magazine print advertisements are analyzed in terms of such considerations as psychological screens...