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Essays 271 - 300

Strategic Plan for Johnson and Johnson

A strategic plan has been developed for Johnson and Johnson based on an assumed desire to increase revue and support better reven...

ETHICS AND PHARMACEUTICALS

of the countries in Africa that have this problem; any difficult-to-eradicate disease can take its toll on a governments resources...

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

Pharmaceutical Companies and the Trend of Online Marketing

the new advertising venues. This trend has been reflected in pharmaceutical companies as well, for whom online advertising has bee...

Ethical Systems - Formal and Informal

lavish parties for physicians on a regular basis, to incite them to prescribe the companys drugs more often (Trevino & Nelson, 200...

Proposal to Develop

be accessed remotely is already a key element of data that can be accessed by physicians, allowing them to gain up to date researc...

Wyeth Global Strategy

organization appears to be satisfied that the goal is reached, with the organization operating in a unified manner across the glob...

The Globalization Strategy of Wyeth

for the stockholders with a strategy that diversified risk with presences in many different markets, a strategy that had operated ...

Fictitious Trebor Company's Accounting Approaches

invested equity is larger than the required equity rate of return (Johnson, 2002-2003). The DCF method is used when prospective di...

Marketing and Communications

Proctor and Gamble pharmaceuticals are a lively division. This is a company where it was once the role of the sales representative...

RU 486 and Hoechst Roussel Pharmaceuticals Inc.

not in conflict with models of corporate governance such as Milton Friedmans shareholder wealth maximisation model. Other interest...

Hippocampus ingens Seahorses

In five pages the Hippocampus ingens species is emphasized in this overview of seahorses that includes biology as well as pharmace...

Financial Overview of Schering Plough Pharmaceuticals Company

In seven pages this report presents a financial overview of Schering Plough and the challenges associated with being a global phar...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

Misdirection By Clinton

President Bill Clinton used a variety of tactics and ruses to distract the American public from his ongoing sex scandal, argues th...

Vyaderm Pharmaceuticals Performance Incentives

EVA = Net Operating Profit after Taxes - [Capital x Cost of Capital] This approach was intended to encourage managers to lo...

A Model for Pharmaceutical Care

an attempt to sell their products, they are selling one product only and so it would follow that better advertising techniques m...

Prices of Pharmaceutical Drugs and Regulation

In twelve pages this paper examines regulating pharmaceutical drug prices by the U.S. government and its consequences. Five sourc...

Pharmaceutical Sales and the Entrance of Nurses

greater demand on health care services as more of them cross that line from employed to retired. Projections are just that,...

New Pharmaceutical Company Startup

work toward a shared future" (p. 30). The mission of the XYZ Company is to bring the health-giving benefits of biotechnology to ...

Cambridge Antibody Technology and AstraZeneca

his own (Irving and Verdin, 2004). The FDA Administration tried to immediately distance itself from the regulators comments but th...

Pharmaceutical and Nutraceutical Company Upsher Smith Laboratories of Minneapolis, Minnesota

United States to support the trend of hospitals switching to a system of unit-dose drug dispensing in order to improve accountabil...

Medicare and Pharmaceutical Benefits

In ten pages this paper discusses Medicare and the financial problems associated with supplying pharmaceutical benefits across the...

Pfizer Inc. and Merck and Company

In ten pages this paper compares these two pharmaceutical firms in terms of sales, R and D expenditures, assets, and financial per...

CEOs Running Global Pharmaceutical Companies

In fifteen pages multinational pharmaceutical company CEOs and their ever changing roles are examined with the focus being on the ...

China and Pharmaceutical Expansion

In seven pages this paper discusses entering the pharmaceutical market in China in a discussion of what Bristol Myers Squibb would...

Asthma and How to Live With It

through counseling or psychotherapy has been found to be effective in reducing the asthmatic symptoms. However, for the m...

Stem Cell Research and its Advantages

It should be noted that this embryonic tissue is available as a corollary of infertility treatment or abortion,...

A SWOT Analysis and Case Study of Eli Lilly and Co.

"laid the foundation for the Lilly tradition" of concentrating first on the quality of existing products and only then expanding t...

Case Study of 2 Pharmaceutical Companies and Contract Issues

a health crisis and this takes priority (Legal Information Institute, 2005). Nonetheless, if Gentura offers the drug at a price b...