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Essays 61 - 90

Analysis of an Audi Ad

to combat the idea that aluminum is inferior to steel. Therefore, the ad constitutes an argument based on Logos, that is, logic....

Primary Research Tools

in-depth results but the style of the approach which generally asked a number of relatively simple questions is suitable to be use...

Are Environmentally Friendly Rental Cars a Feasible Strategy?

commercially available, gas vehicles are also available and the use of other single source fuels, such as ammonia fueled vehicles....

GERMANY VERSUS JAPAN: BATTLE OF CARS

the United States, for example, we have the "Big Three" auto manufacturers which, fairly or unfairly, have been maligned for poor-...

GM and the Pontiac Aztec Failure

In twelve pages this paper discusses how the subsidiary of General Motors failed in its SUV Pontiac Aztec development and launchin...

Car Purchasing

In six pages the economic aspects of buying a car are considered such as blue book use, determining best buy, new and used car dif...

Business Writing, Car Buying, and Letters of Transmittal

In sixteen pages a business writing report concentrates on a new car purchase and transmittal letters that will assist consumers i...

Pros and Cons of an Electric Car

20,000 - 30,000 watts (Westbrook, 2001). This will need a controller in the range between 40,000 - 60,000 watts. For example, betw...

New Car Buying

one has to spend at one dealership. One of the common problems with shopping for a car the traditional way has been the huge expe...

Choosing Luxury Cars Over Compact Cars

can then use the operators help to find their way to a particular destination, advise them they are out of gas or having car troub...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

BMW South Carolina

in turn, produce electricity for the company (Noria Corporation, 2007). While there was an initial cost to adopt this innovation, ...

The Addition of Alternative Fuel Cars to Lotus Rental Cars

fuels for onsite fueling, the company has no control over what customers choose to place into fuel tanks. Biofuels are not availa...

Macro Economic Influences on New Car Sales 2002 - 2006

disposable income that is available, lessening the spending power. For businesses there is a duel effect, they may find that they ...

Change at FMCool; A Case Study

This 65 page paper is an in-depth case study looking at organizational change, culture and business issues for a fictitious radio ...

“Marketing Is More Than Promotion, and Promotion Is More Than Advertising”

were in no way new or innovative, the designs the company launched with; the Nexia and Espero, were old General Motors designs tha...

“Marketing Is More Than Promotion, and Promotion Is More Than Advertising”

fever and as such this is a product which satisfies a need as well as a desire. The main thrust of the...

Automotive Industry and Effective Management

In ten pages the automotive industry is examined in terms of the importance of effective leadership with BMW, Audi, and Cadillac d...

Work Environment and the Process of Communications

with a "spanner." The service department employee who helps his customers has not the slightest idea what the mans complaint about...

Republic Industries Analysis

This ever growing auto dealership conglomerate is evaluated in five pages in terms of a SWOT analysis. One source is cited in the...

Alignment of BMW Dealership Goals with Stakeholders

objectives other than just simply selling as many as possible. The dealerships need to remain profitable; therefore the goals need...

A Case of Trademark Confusion

properly! The development of trademark law was based on the desire to protect the interests of companies and to allow for distinc...

Apple and Dell, Supply Chain Management

levels of attention is that of supply chain management (SCM). Supply chain management deals with the movement of goods fro...

MICROSOFT INC.AND THE SUPPLY CHAIN

on paper, words were typed on cathode ray tubes, then stored on floppy disks. Apple was another that dove into the computer realm ...

Comparing Two Tech Giants

This paper is part of a large project for a student that analyzes and compares two companies, Apple Inc. and Google Inc. The bibli...

Employment Conditions and Legal Terms

In five pages the Fair Labor Standards Act and Employment at Will are considered within the context of the cases Donovan c. Transw...

Gap Inc, Nordstrom Inc and E-Commerce Operations

context of real life case studies. For this paper the two companies used are Gap Inc and Nordstrom. The paper will begin by consid...

Review of 2 Alaska Employment Law Cases

he would have been stopped. The issue of the status of Milos at the time of the accident is relevant for the way in which compensa...

Fair Use Doctrine and the Copyright Act of 1976, Title XVII

order to remove potentially offensive or sexual situations, graphic violence, and/or obscene language, for copyright infringement ...

Professional Nursing Dimensions

ethnic distribution of the population in Paramus: White Non-Hispanic (75.5%) Hispanic (4.9%) Korean (4.8%) Asian Indian (4.5%...