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Essays 31 - 60

Developing a Strategy for Logitech

Logitech need to develop a new strategy to support further growth as a result of changes in the IT market. The paper examines the ...

Analysis and Strategic Recommendations for WalMart

economies of scope and scale for their relationship with suppliers, it is recommended that the organization undertake product exte...

A Globalization Study

The prospect of globalisation has been heralded by many as a potential revolution that could be used to improve social development...

Are Global Brands Destroying Local Culture?

be applied to developed and developing markets alike, where dominant products reduce the demand and viability of local products th...

Forte Hotels' International Marketing Strategies

In fourteen pages this paper discusses development and global branding in a consideration of the Forte Hotel Group's global market...

The Coop in Italy; Case Study on the Move to Discount Retailing

the quality is the right level, the Coop approach to screening beyond this. The first stage is a screening to ensure that the supp...

Global Marketing Strategy; With Specific Attention on the Automotive Industry

new buyers. It is also notable that the firms which have had the greatest drops are those with the weakest marketing, whol...

Second Largest Discount Retailer

The second largest discount retail company is Target. This essay provides a competitive analysis of Target Corporation. Included a...

The Strategy of FedEx

The writer identifies, discusses and assessed the strategies' that are used by FedEx to compete in the global logistics market. T...

An Experience Enhancing Global Citizenship

of countries like Afghanistan, Ireland and those of the Middle East. The mass destruction caused by the terrorist action in New Y...

International Trade Lessons

they have the absolute advantage (Thompson, 1998). This means that they should produces the goods that they can produce in a more ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Community Stability, Global Warming and East Washington State

to use certain lands for planting or harvesting crops (Anonymous, 2004). Furthermore, about one-sixth of the total cost would come...

Research Proposal on Managing a Global Brand

in commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propaga...

Functional, Business, and Global Strategies of Dubai Inc.

is the general overall strategy, not concerned with the details of implementation, but still requiring that the strategy is realis...

Future Boeing Strategy

being made by the air carriers. The industry is one that is expanding and growing. In the US the industry was worth $108.5 billion...

Wyeth Global Strategy

organization appears to be satisfied that the goal is reached, with the organization operating in a unified manner across the glob...

International Influences for SME a Niche Market Businesses

and the dev a elopment of the new facility is likely to have some teething problems as well as the learning curve. In addition to ...

Climate Change

change in the ozone due to emissions of various chemicals (Nodvin and Vranes). B. Humans are not causing global warming, it is jus...

Change at Nissan

change is likely to see resistance and the potential for failure increases. It is only when resistance to changes overcome that a ...

GM Changes

2008 brought about changes for many large organizations, especially those in the automotive industry. General Motors (GM) faced so...

Corporate Change and Survival

the cutter is outside. Therefore, the contact is by the bills and letters and through the customer service centres. The problems m...

Change for Strategy in a Firm with Change Fatigue

and trust of the employees. A model such as the three stage model of Lewin (1951) may be useful. The three stages are unfreezing, ...

Human Resources Strategies In A Changing Organization: Development And Change

their employees. Leading by example may be considered clich? in the broader spectrum of business operations, however, McNamara (2...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

How Does Global Warming Affect Alaska?

Alaskas permafrost is one of the greatest concerns where the impact of global warming is concerned, inasmuch as these solidly froz...

GLOBAL TECH AND CHANGE MANAGEMENT

but how to build on the foundation that was created in the 1970s, and how to play on the companys brand identity and longevity. Th...

Gender Issues in Kenya and Climate Change

to the effect of greenhouse gases, temperatures are increasing worldwide, which produces drastic and frequently catastrophic chang...

The Influence of Humans on the Pace of Climate Change

A major influence is being increased waste and pollution as a result of burning fossil fuels, such as coal and oil (GERIO, 1997). ...