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Essays 241 - 270

Caring in Lillian Smith's Strange Fruit

care, only tolerate: "She stood at the gate, waiting; behind her the swamp, in front of her Colored town, beyond it, all Maxwell. ...

Response to Adam Smith's The Wealth of Nations

feelings and intuition can promote intellectual growth. This article(II) states that the methods for changing a school into the pe...

Eva Smith's Death in An Inspector Calls by J.B. Priestley

although he makes it clear that it is not "Ghoul") calls on the Birling family of Yorkshire and although everything appears to be ...

Possible Strategies for Market Leaders Targeted by Ambitious Competitors

In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both rea...

Cultural Influences in the Purchase Decision

subcultures with these cultures, where there may be influences that impact on the way marketing is perceived and received that wil...

The Use of Real Options Theory in Financial Management/Modeling

may be hypothesised that real options theory may be seen as a theory more suited to real world applications than the discounted ca...

Zadie Smith's White Teeth, Role of Ancestry

This essay is on "White Teeth" by Zadie Smith. This novel relates the stories of a multiethnic cast of characters, focusing partic...

Wild Imagination Sometimes Spawns Phenomenal Scientific Breakthrough

This paper examines the value fiction has in formulating ideas that can actually evolved to real-world technology, real-world tech...

Marketing - Is There a Gap between Research and Practice?

gathered need to be reliable and reflective of the population that are being researched. If the practitioners were not able to ach...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Theories of Consumption

by external factors as well as the personal views and beliefs of the consumers The permanent income hypothesis, developed by Milt...

Keynes and Friedman Economics

believed that governmental manipulation of the supply of money and interest rates is much more influential on the state of the nat...

A Keynesian Economics' Consideration

less fortunate. However, economists like Keynes realize that government policy can encourage growth in business or discourage it. ...

U.S. and Thoughts on the Great Depression

period of time that argued that the economic policies of the government were too conservative and that it was largely at fault for...

Business Cycle Dating; Purposes of the Fed

This is a high-level view, and one that works only in retrospect. As example, it is difficult to accurately proclaim when the nat...

Economic Philosophy of J.S. Mill

begin to know what is for the good of the majority when it comes to the living world as a whole, inasmuch as individuals perceive ...

Economics and its Scientific Development

In six pages this paper examines how economics developed as a science with the contributions of John Locke, John Maynard Keynes, M...

Life and Economic Theories of John Maynard Keynes

In three pages The Worldly Philosophers by Heilbroner is considered in a discussion of John Maynard Keynes' life and economic theo...

John Maynard Keynes and Peace's Economic Consequences

In six pages this paper discusses how Germany was economically affected by the Treaty of Versailles as considered by economist Joh...

Vladimir Lenin vs. John Maynard Keynes

In five pages this research paper examines how Russia continues to languish under Leninism's consequences while Western Europe has...