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except that a certain financier over extended himself and caused several banks to fail that had extended him credit. This particul...

Articles by sociologists Ien Ang, George Comstock, and Ron Lembo on watching television are compared and contrasted in five pages ...

influence of the mass media, especially television, in defining the perspectives on certain issues. One of the misnomers of the ma...

In eight pages this paper compares contemporary styles of parenting with those of three decades ago as they were represented in te...

In twenty pages this paper discusses the role technology must play in India's international marketing if it is going to be globall...

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

In thirty two pages this paper discusses relevant topics and cases in this examination of how direct marketing has been affected b...

In twelve pages this paper examines how the pharmaceutical industry can utilize business to business marketing in a consideration ...

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

In three pages marketing products and marketing services differences are examined with the 4P's among the topics of discussion. T...

In five pages this paper examines Nokia in an overview of the cellular phone industry, the company's target market, future technol...

In six pages this paper examines the economic productivity paradox in an overview of its background, information technology expend...

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

the marketing is separated. The four bar Kitkat competes in the chocolate bar market. It is located with other Nestle bars along w...

of competitiveness is reflected in the expenditure in marketing in 2003 which totalled ?112.1 million (Euromonitor, 2004). ...

is done. People find spiritual renewal with such an approach. While most people will not want to give up all of their favorite pro...

licensing agreements sees Coca-Cola Company retain control of the empire while many of the companies tat bottle the product carry ...

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

law. Joanne, the protagonist, had endured a lifetime of woe, beginning with the death of her husband. The widow was seemingly man...

(2005) notes, if the audience considers that the source is speaking from an objective standpoint or from motives of altruism, then...

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

is made. Mayes cites 6 reasons that may impact on a rational judgment, these are overconfidence, fear of regret, cognitive dissona...

The authors have pointed out that the conventional research of the time had worked toward obtaining evaluations of other proposals...

In three pages a hypothetical conversation about the popular television series is developed with an evaluation provided by the Int...

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

capital. Putnams thesis is that television as a whole is responsible for the erosion of social capital, but Norris (1996) claims ...

long ago Dr. Phil railed against a teenager for smoking pot every day. There are mixed messages on television about drugs. While t...