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Essays 31 - 60

Determining Success in Quality of Service

In ten pages this paper examines service quality in a consideration of basic franchise and manufacturing components. Eleven sourc...

Fundamentals and Criticisms of John Rawls' Theory of Justice

In six pages this paper discusses the basic components of Rawls' justice theory and also examines the modern criticism it has gene...

Lease Construction

In a paper consisting of six pages the basic components of a lease are discussed. Four sources are cited in the bibliography....

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

The Advertising Of Tobacco, Alcohol And Fast Food: Social Manipulation

Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...

Supply Chain Components' Examination

The first stage to get the goods into the organisation takes procurement or purchasing as a section of the inbound logistics that ...

Basic And Applied Research

further the human species without its basic counterpart. Examples of this synergistic relationship abound; one only needs to sift...

Humanism in Adult Basic Education

endorsed, but personal development is practiced; Brookfield wonders why the contradiction exists, and finds his answer in the text...

Conflict : Types And Resolution

other words, in order for one person to meet their needs, the other person must sacrifice their needs. Another issue is people tak...

Hospital Setting and Administration of Medication in a Consideration of Competence Building Through Reflection, Experience, and Training

is overwhelmingly female, though nursing also is experiencing a gender shift as more men come to the profession than at any time i...

Basic Software: A Case Study Analysis

Basic to be registered on the governments "official" list of pre-qualified suppliers. As noted in the case study, various approval...

World Religions : Buddhism

painful as are disease and old age. It is painful not to have what we would like to have (Lorentz, 2007). In other words, life is ...

The Practical Application of Several Economic Principles

ice cream may have a high opportunity cost. When considering the marginal principle the way in which different products are desig...

Basic Principles of Medication Administration

order must be provided and understood in order to ensure that proper administration occurs. Nurses must be aware of the factors im...

The Basic Concepts Related to Chaos Theory

8 pages and 6 sources. This paper provides an overview of the basic concepts related to the chaos theory. This paper outlines the...

Reading and Writing Fundamentals and the 'Hooked on Phonics' Program

say "no" and plenty who will say it is an essential component for assisting a child in learning to read. Origins of the Concept of...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Mass Media and Its Influence

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

Controversies Associated with Advertising's Role

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Advertising and Creativity

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Consumer Decision Making and Advertising's Influence

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...