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Essays 121 - 150

CRM for a Travel Agent

The paper reviews a case to assess an appropriate IT solution. The solution is a CRM program, which is explained, with a justific...

Overview of Customer Relationship Management

the final consumer has led businesses to recognize that value contributions, from internal and external organizational members in ...

Technology of Customer Relationship Management

In twenty eight pages the technology of CRM is examined in terms of systems' technical proficiency and software. Ninety two sourc...

Banking Industry and Information Systems

culture to support effective marketing, sales, and service processes. CRM applications can enable effective Customer Relationship ...

Tourism, Hospitality and Customer Relationship Management

In meeting customer needs, many industries have moved to customer relationship management. This paper examines CRM, what has made ...

Systems for Implementing Customer Relationship Marketing

profitable customers. An effective CRM system can also help to identify additional opportunities this may be of individual sales...

Long Term Prospects for Customer Relationship Management

term. One of the best definition reads; "Customer Relationship Management (CRM) is a business strategy to select and manage custo...

Customer Relationship Management and its Relation to E-Commerce

to the way the medium reduces the barriers to trade. Companies in different areas and even different countries can compete, often ...

Online Marketing Strategy and the Case Study of Reg Vardy

be used to describe the way a company needs to market it product, the four Ps are well known, 4 Ps product, price, promotion and p...

Singapore and the Marketing of Customer Relationship Management Marketing

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

Yard Sale Project

terms of their projected revenue creation level and their numbers. The goods may be gained from the home holding the yard sales as...

CLASSIC AIRLINES -- AN EXERCISE IN BENCHMARKS

This 3-page paper provides an explanation of the airline industry and CRM. Bibliography lists 6 sources....

Research into the Use of CRM in a Kazakhstan Hotel

customers where there is an external booking interface, in order to assess the perceptions of these different actors and evaluate ...

Customer Relations Interview

into a fan or an advocate, good customer services that resolve problem quickly and professionally can help create an enhanced loya...

Tera Tech Case Study

pricing strategies were not sufficient to regain sales, their product was near the end of its lifecycle. In the end the company ha...

3 Operations Solutions Case Studies

learned during the mid-1990s, when American Airlines, one of the Companys clients, complained about the service AlliedSignal was s...

Thesis Proposal for CRM and eCommerce

This is not always the case however - many CRM systems implemented today are failing (Sviokla and Wong, 2003). For one thing, no a...

CD Store Suggested Scenario

that at some point we could work or details of individual tasks. This can be built into a database by adding an extra stem or lea...

Cause Related Marketing and Companies

line does not consider them cheap. Unlike a person on the street that one can walk by without a word, one has to answer the store ...

Evaluating Quest Foods' Customer Service

information and make changes to accounts or orders on a 24-7 basis. This means that access to a web site where work can actually b...

EasyJet and Implementation of CRM Program

two years ago has continued to plunge the airline industry into a tailspin. Faced with this crisis, American Airlines in conjunc...

Customer Relationship Management Strategy and eCommerce

reading. The white alone is easier to read, but with a list of goods all in block capitals, this is also more difficult to read th...

The Benefits of New Technologies on E-Commerce

1995 world wide only 1 financial institution had web banking, by 2002 this increased to 6,000 had this. In 1995 only 50 financial ...

Wine Businesses and Customer Relationship Marketing

is that they are most willing to purchase. Buttle (2004) states that relationship marketing is CRM without the technology c...

Relationship of Ethics and Management Functions

explained that controlling has no relationship to authoritarian leadership styles, it is about controlling things such as resource...

Social and Ethical Implications of the Avian Flu and Japanese Biotechnology

in addressing this virus. Japan, in particular, has played a prominent role in the research on this disease and in the production...

Comparative Analysis of the Concepts of Senge, Matsuda, and Freire

life. As the regulator of the universe that embodies balance, Tao is the primary cause of the universe and all that is contained ...

Questions on Ethics/Morals

moral and legal standards (NOHS). Being accountable to an employer also means consistently trying to achieve the goals and mission...

Twentieth Century Leaders

1994). Hitler proved an able and courageous soldier in World War I, winning the coveted Iron Cross twice. He was blinded temporar...

Lanford Wilson/Rimers of Eldritch

A 3 page research paper/essay that discusses Lanford Wilson's play Rimers of Eldritch, which, on the surface, concerns a murder ...