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Essays 481 - 510

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Sirtris and GSK

a biotechnology company, with the potential for a wide range of applications can be developed with in Sirtris as well as the abili...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

An Analysis of Benetton

would later add sportswear and equipment and textiles to their lineup. The company suffered its first loss in 2002. The original ...

Gap Analysis for Riordan

The writer presents a gap analysis of the new Riordan factory in China, looking at the problem presented by the need to employ a m...

Planning and Assessments for Information Systems Development

the hardware (Avison and Fitzgerald, 2008). The difficulties may also be seen in the difficulty of gain a value as a result of the...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

Information Gathering and System Design for Riordan Manufacturing

the alternatives, these have also been referred to as the interests (Simon, 1947). The next are the alternatives, which are the di...

Discounted Cash Flow Analysis for Tottenham

new training ground, but there has not yet been a decision made regarding development of a new stadium that will be able to hold a...

The Case of Pacific Hydro

countries who have agreed to making significant reductions in their carbon emissions, as such there is also the potential for trad...

ELEMENTS OF ORGANIZED CULTURE: MAORI AND PAKEHA

of the Maori tribe to which it belongs, and represents the physical form of that ancestor. He may not have known it,...

International Influences for SME a Niche Market Businesses

and the dev a elopment of the new facility is likely to have some teething problems as well as the learning curve. In addition to ...

Competing in the International Environment

choose this strategy, if there is limited international demand then cost of setting up new facilitative may not be viable, may hav...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

Assessment and Needs for the Sales and Marketing Systems at Riordan

kept. This indicates that there is a high level of fragmented data. If the firm wants to increase sales, with 60% of the increa...

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Analysis of the Competitive Position of Revlon

loses so is in a difficult position. The long term mission of the firm is "to emerge as the dominant cosmetics and personal care...

BUSINESS SET-UPS AND CASE STUDIES

last thing that Frank needs as a sole proprietor is a costly lawsuit from an employee who has been injured while on the job....

Should Merck Licence Davanrik?

trials,. This has limited the firms opportunities in terms of raising more equity, and has placed LAB Pharmaceuticals in a difficu...

Engaging Students in Primary

to call on the same students every time. In fact, it is natural. The same students raise their hands and so the teacher calls on t...

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

Selecting Sales to Sell Fiber Optics

In this essay, the writer provides the key points of a case study that involves hiring a new sales manager to sell the company's l...

Training Salespeople Case Study

Companies spend a great deal of money and time to train new employees. In this case study, a company develops a training program f...

Central Banking in England

later addition to the role of central banks. We may expect with this increase in the number of banks and the increase...

Santa Barbara Equipment Management Case Study

considerations are numerous. John Boorman is the liaison between upper management and the technical workers who made the blunder. ...

Case Study of the Super Dessert Product

that these costs are going to be in place anyway, and that if the project goes ahead these will not increase may support an argume...

Student Provided Case Study on Pfizer's Marketing

their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...

Analyzing the Merck Corporation and the River Blindness Cure

refused to contribute financially and so Merck continued to kick in more and more money. In summary, according to the case study, ...

Bollards and Marketing

does not take off a layer of paint and expose the inner metal. Here, if there is damage there is not an increased weakness. This m...

CU Assessment

2,625,000 2,756,250 Variable overhead 3,000,000 3,150,000 3,307,500 Fixed Overhead 2,000,000 2,100,000 2,205,000 Trade Discounts 7...