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Essays 451 - 480

PRICE DISCRIMINATION AND THE AIRLINE INDUSTRY

2007). After analyzing the costs and markets, the authors came to the conclusion that there was more of a monopoly effect in the a...

Assessment of the American Airlines Website

is the web address, or URL. In line with any marketing theory before a consumer can use a service or buy a product they need to kn...

Human Resources and Change Management in the Airline Industry

cultures and for those companies melding together different cultures brought together through mergers or acquisitions" (p. 35). W...

CASE STUDY REVIEW: CLASSIC AIRLINES

must still beef up its reward program with a demonstrable return on investment. This involves better customer targeting. T...

Recommendation for Clearsky

that is a major competitor is a very strong position in order to potentially gian the first mover advantage, which would undermine...

Clearsky Strategy Alternatives

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

Marketing Issues at Classic Airlines

the company to more effectively use its resources with a focused strategy. Where there are products which are more exclusive or d...

Market Expansion at Skyward

much as 90% repeat business, for mobilization to be successful where there is a provision of services of this nature, the ability ...

The Hunt for Terrorists Methods of Screening Passengers

Security Officers" at more than 450 U.S. airports (Passenger screening). The security officers, along with over 1,000 other "crede...

AN OVERVIEW AND REGULATORY EXPLANATION OF JET AIRWAYS (INDIA)

able to hold its own and even earn a net profit of $33 million (Michaels, 2009). Jets IPO in 2005 was in the billions (Michaels, 2...

Singapore International Airlines and In Flight Business Technology Enhancement

In eight pages the options Singapore International Airlines can pursue in order to attract greater numbers of business travelers a...

Knowledge Management and Learning in Low Cost Airlines

the use of dynamic pricing. This is a pricing system that is designed to maximise revenues and seat sales. The marginal cost of ca...

CLASSIC AIRLINES - MARKETING RECOMMENDATIONS

Before we can safely come up with recommendations for Classic Airlines on how it can improve its income as well as its passenger l...

Less Privacy, More Security

one should trade for security is as old as the Republic itself, with Ben Franklin famously weighing in with the sentiment that any...

The Loss of 191

Chicago, and the start of the Memorial Day weekend. It was also the day that American Airlines flight 191, bound for Los Angeles, ...

Environmental Analysis and Strategic Plan for Aer Lingus

In 2009 during the global recession Aer Lingus faced a number of challenges. The writer looks at the internal influences and the e...

The Potential of Diversity Management at Cathay Pacific

firm was facing a potential action by pilots that were claiming racial discrimination based on the compensation packages that were...

The Impact of Global Warming on a Business

their impact is felt by 70% of the population were effected to a significant level (Saporito, 2001). The emissions made ar...

Fuel Hedging and Airlines - Are the costs Greater than the Benefits?

questions to be addressed with the research is to assess whether or not it is in the interests of the shareholders, assuming they ...

Should Airlines Hedge their Fuel Purchases?

the firm to the relevant stakeholders (Chyssides and Kaler, 1998). When looking at the way airlines in particular operate prote...

The Differentiation of Emirates Airlines

various characteristics such as the range and variety, the quality of the product, the features such as the use of brand names as ...

CLASSIC AIRLINES - MARKETING RECOMMENDATIONS

The main problem statement is that Classic Airline must increase its RevPar (i.e., revenue per flight) as well as its passenger ba...

Information Systems at Airlines

core competencies. A good example is a small business where the owner does not have a lot of knowledge and skill in accounting. It...

Airline Profability and Fuel Hedging: An Analytical Look

to the airlines: they have to buy the fuel at the agreed upon rate regardless of what happens to the actual market value of fuel. ...

Addition of a Premium Economy Class by Emirates Airlines

on the New York Stock Exchange. Many technology-based businesses struggled for survival for the remainder of 2000 and throughout ...

Separate 'Premium Economy' Class and Emirates Airlines

to redefine business without taking customers into account. One after another ceased operations, eliminating much of the current ...

Plan for a New Pegasus Airline

amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...

The SABRE System of American Airlines

initial marketing and attention paid to the system there was an impression given of a forwards looking company which was investing...

Ryanair and Easyjet

at their results. In 2002 both companies performed well. Profits reported for Ryanair were reported at ?172 million1 (about ?111 m...

Airline Safety

attention to safety program design can not only save lives but save airlines money. Safer airlines translate into a better econom...