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Essays 361 - 390

Research Methodologies in Elijah Anderson's Code of the Streets and Margerie DeVault's Feeding the Family

nurturing as caring work. DeVaults contention from the start is that feeding a family (which again, is primarily gendered work, as...

Economists Thomas Malthus, David Ricardo, and Adam Smith

laissez faire held sway. In short, Smiths thought was that if the market and economy were basically left alone, that theyd functio...

Important Issues in Marketing

The brand was devalued and sales dropped as process dropped. The company lost their exclusivity. The opposite may be seen as the b...

Marketing Aspects

There are different pricing strategies. Looking at a restaurant chain such as Brewers Fair, this is a long established restaurant,...

Creating Brand Name Recognition

name gives consumers a reason to favor one product over another of similar quality and price. A brand name can have both a functio...

Strong Brands Constructed Through Marketing Communications

much as a tell model, with advertising undertaking one way communication to tell the consumers of the benefits of their product. T...

History, Brands, and Product Life Cycles

not associated with the history. In looking at different brands it is possible to see this renewal occurring. There are brands s...

Domestic Market Challenges of GM

2002 (General Motors, 2003). Car sales declined by 6 percent and truck sales declined by 8 percent as compared to October 2002 sal...

Tourist Attractions and Branding

are different, but there is also company branding. Whilst each attraction is marketed separately there is a brand logo for the gro...

Timotei© Marketing Plan for

has lost market share without making any changes aside from the package that consumers no longer recognize as being their old and ...

Marketing Communications Changes

art. Also in the 18th century, Benjamin Franklin actively used advertising in his Poor Richards Almanac. Franklin included...

Local Cultures and Negative Product Branding Impacts

competition and doesnt take into account social or environmental costs (Globalisation, 2002). The largest problem of all t...

Analyzing Italy's L'Oreal Elvive

in the future (CD Europe, 2003). This indicates that the use of the product and the perception of its use by the target market is ...

History and Corporate Case Study of Starbucks

In five pages this paper discusses Starbucks in an examination of its corporate history, single outlet operations, marketing, bran...

A Toyota SWOT Analysis

In a paper consisting of five pages the SWOT analysis is applied to Toyota and the writer also includes discussions of research, d...

NPV Calculation

In six pages NPV is compared with ARR and IRR in a student submitted case study that focuses on NPV calculations....

Comparative Analysis of Gilgamesh and Heracles

cultures. In addition, the kind of difficulties and trials faced by different ancient communities will also tend to be similar. On...

Sales and Advertising

to it and ignore it. But if Roxane responds, theres a relationship. We move the brand relationship up a notch. Advertising becomes...

Market Segmentation and Branding's Effects

In six pages this paper discusses branding and how market segmentation is increased and reinforced as a result. Eight sources are...

Louisiana's Prosecution System

In five pages this paper contrasts and compares Louisiana's prosecution system with that of the collective U.S. Ten sources are l...

Gawain and Lancelot Heroic Comparison

of Lancelot and Gawain. The hero The publisher of Malorys work, William Caxton (1485), wrote in the preface: I...enprynte....

Lies My Teacher Told Me by Loewen and A People's History of the US by Zinn

by such elements as patriotism and mindless optimism rather than a desire to set out the facts and analyse them with any degree of...

Comparative Analysis of Colombia and Turkey

The similarities and differences between these countries are contrasted and compared in ten pages....

Meso American Civilizations of the Aztec, Maya, and Inca

In six pages this essay contrasts and compares these early Meso American civilizations in terms of organizational, agricultural, r...

Concept of Sustainable Development

The sustainable development concept is compared with other models of development in a paper consisting of 12 pages....

Ideal City Prototype of Disneyland?

In twelve pages Disneyland is considered within the context of an ideal city prototype with its brand of Utopia lacking in indepen...

The Pros and Cons of Branding in the Restaurant Industry

The writer considers the pros and cons of branding restaurant names, focusing on the U.K. food service industry. However, the writ...

Prostitution and Different Views

in exploring the issues of prostitution. While we like to console ourselves with the belief that right and wrong are clearl...

A Comparison of Die Hard and Passenger 57

find a way to get help. He gets a message out to a security guard type cop, an overweight individual who does not wish to be activ...

A Plan for Branding an East Tennessee TV Station

as The Volunteers, or more commonly, Vols. People across the region take their college sports seriously; the area code for the Kn...