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Essays 421 - 450

California's 2002 Gubernatorial Election

had gotten credit for reforms in education, but he is largely blamed for the states $24 billion deficit, as well as for the energ...

Marketing Campaigns and Macro Factors' Effects

they need to be prudent. This is especially true for the service industry. In an environment such as this, marketing needs to cons...

Marketing Campaign Case Study Development

to re-launch this service to this target market with a budget of ?1,000. The best way to look at this is to consider the theory be...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Presidential Campaigns, Debates, Elections, and Coverage by the Media

the transition in regards to technology used by the media in regards to political events can be seen in Borgna Brunners timeline i...

Direct Mail Correspondence Writing

interest and to hook them it wanting the read the entire letter or presentation (Westphal, 1998, Friese, 1998). Commitment to read...

UK's Adidas Marketing

their status as an instructor in the industry, this may be undertaken with a company of the certification of the relevant professi...

Senatorial Campaign Strategy of Hillary Rodham Clinton

New York Mayor Rudy Giuliani was much less of a threat to Clinton. Staunchly conservative, Giuliani was and remains the antithesi...

Issues Permeating the 2004 Presidential Candidates

prescription drugs, I would choose Grandma every time" (Wise, 2002). Howard Dean mirrors Sharptons opinion that President is doin...

4 P's in Budweiser Advertising

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...

Tobacco Industry Advertising Goals Regarding Women and Smoking

In five pages this research paper considers teen and women tobacco addiction in a consideration of target advertising in a discuss...

Joe Camel Cigarette Advertising and Legal Opposition

In six pages this paper discusses the case against R.J. Reynolds regarding its advertising campaign featuring 'Joe Camel' in a con...

Campaigns Against Drunk Driving

In five pages campaigns designed to prevent drunk driving are examined in this overview of various techniques employed along with ...

Mexico and Success of Direct Marketing Campaigns

In five pages marketing and theatrical production are examined within the context of Mexico's direct marketing campaigns and the f...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Word Processors and Marketing Campaign Management

In six pages the fictitious 'Speak Your Mind Version 1.0' product that would allow computers to literally be spoken to by word pro...

North Texas Soccer and Direct Advertising

In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Global Marketing of Heinz Ketchup

In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...

Battle of Gettysburg and General Robert E. Lee

In twenty five pages this paper discusses the Gettysburg campaign in terms of the relationships between General Robert E. Lee and ...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

Advertising and Marketing of Sex

In twenty pages this report examines product marketing and advertising campaigns in a consideration of how sex sells. Fifteen sou...

Gender Exploitation in Advertising

This research paper attempts to define exactly what makes up exploitation of women in advertising. The author also addresses alle...

Life and Conquests of Genghis Khan

and Tartar tribes in the region from the Altai to Manchuria. His principal opponents in this struggle had been the Naiman Mongols,...

Arms Industry and Malaysia

In forty six pages this paper examines the Malaysian arms industry and the various issues associated with it with the Vision 2020 ...

Flat Tax as Viewed by Steve Forbes

In five pages this paper discusses the flat tax system supported by Steve Forbes' 1996 presidential campaign. Eight sources are c...

Cold War and Factors Leading to the Korean War

In twelve pages this paper examines the Cold War, US policy of containment, the presidential campaign of Gen. Dwight D. Eisenhower...

Campaign Finance Issues and the US Supreme Court

a negative concept, the idea of proposing limits based upon monetary consumption is a direct violation of the democratic system up...

G. William Domhoff on the Governing Upper Class in Politics

In seven pages this paper examines the notion of a governing upper class in politics as observed by G. William Domhoff in a consid...

Electoral Campaign Organization Analysis of Clinton v. Bush

In a paper consisting of twelve pages successes, failures, strategies and major players within the campaign organizations of Bush ...