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Essays 61 - 90

The Strategy and Marketing of Tesco in Ireland

compete in a way that would attract customer and gain their loyalty as well as add value to the company. 2. The Strategy of Tesco...

Marketing the Harley Hydrogen Cycle

Currently there is no commercially-produced motorcycle operating on hydrogen fuel. After years of trial and error, however, there...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

Online Education: Balancing School With Other Life Responsibilities

wanting them to enroll in non-credit continuing education courses associated with their existing position; soon, these classes seg...

Collecting and Using Marketing Data; The Case of Tesco

years is so valuable that Tesco has bought out the IT compnay that used electronic data transfer to collect and analysis the data....

US Employment Law and Labor System

are not strong enough. A new trend to let go of older executives has swept America and while there are sporadic lawsuits, it has n...

Johnson and Johnson Marketing Communications

and in 2001 unofficially took over daily operations of Johnson & Johnson as he was being trained to succeed Ralph Larsen upon his ...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Selling Pokemon to the West

it. This demonstrated that it was possible, however it was determined that there was a large potential. The games that were devel...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Deutsche Brauerei and Portfolio Optimisation

The paper presents answers to 2 case studies. The first case study concerns the design of a suitable remuneration package for a ma...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Expressing Love for the United States

pavilions from all different nations, and its possible to buy food and authentic merchandise from the country youre visiting. The...

Internet Development and America Online

In fourteen pages this paper examines the Internet uses and development and then analyzes the corporate history of AOL and its dom...

America Online's Network Environment

In this paper consisting of five pages the service features and its ease of use are described and a select channel listing is also...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

America Online, Dell Computer, and Competitive Advantage

In five pages these two industry giants are discussed in terms of the investment potential and competitive advantage each represen...

Mission and Vision Statement Analysis of America Online

AOL envisions for itself. AOLs mission statement also qualifies as being enduring. Certainly, telephone and television are indeed...

Proposed Merger Between America Online and Time Warner

In five pages this paper discusses the role of the FTC in this proposed AOL and Time Warner merger. Four sources are cited in the...

Options of eCommerce Payment and the Cost of Cyberspace

During the early days of pioneer settlement and economic development, this exchange revolved around the nearest general store or m...

Bonds and Stocks Investment

In eleven pages this paper considers investments in bonds and stocks with online trading among the topics of discussion. Six sour...

Benefiting and Educating Consumers Through Advertising

seen) at the time. Nearly a quarter century later, Wechsler (2002) reports that "African-American physicians regard direct-...

Online Education/Professional Development

by trying things out)...reflective learners (learn by thinking things through, working alone) 5. sequential learners (linear, orde...

Online Learning and Teaching

been accomplished in a matter of minutes in a traditional classroom. Reflective journals are a learning strategy that is well-suit...

"Bridging the Gap Between School and Home Using Children's Literature"

to read under the covers while at home or while in a classroom with the lights darkened just for the occasion. "Flashlight Friday...

Pure Play Internet Banks; Can they Create Value?

in the way that the customers see the bank, if they value the bank services more than other banks loyalty maybe increased and over...

How Will Tata Gain Value from the Jaguar Land Rover Acquisition?

combined company will be strong than the sum of its parts, this may financial, strategy, as far as market share is concerned, or e...

Learning Theories Integrated Into The Online Instructional Approach

is essential to recognize this fact and implement such a program. A group atmosphere provides a sense of familiarity among studen...

Internet Friendships

online gaming where there is a high level of communication between players, for example; World of Warcraft (WoW) has been a signif...

A Comparison of Logistics Operations for an Online Company and a Bricks and Mortar Company

The writer of different areas of logistics comparing an established online business with an established retail business. Using an ...