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Essays 241 - 270

Lenovo and IBM

2005). Net income for 2004 totaled (in mil.) $135.0, which was a modest 3.5 percent growth (Meyer, 2005). It seems fitting that ...

A Candidate Assessment

In six pages a marketing officer job candidate's assessment is provided and includes experience skill criteria, attitude, communic...

Emergency Medical Response System Business Plan

and the need for emergency medical help is growing. Since health care professionals will be volunteers, there is no need for large...

US Employment Law and Labor System

are not strong enough. A new trend to let go of older executives has swept America and while there are sporadic lawsuits, it has n...

Overview of 5 Financial Tools

One choice available is to sell corporate bonds. Because investors are foregoing other opportunities, interest rates on corporate...

Buying or Purchasing Products or Services Decisions

In seven pages this paper considers whether a marketing project should rely upon in house goods and services or purchase them else...

Nike Golf Balls' Marketing Plan

sparked interest in the nonprofessional realm. Other methods that Nike might want to employ would be to promote and package the ba...

Gateway and Dell Websites

In seven pages these two computer manufacturers' websites are evaluated with a brief corporate description provided and then an an...

Israel and a Political Risk Assessment

In eight pages this paper discusses Israel in terms of economic and political risk in an assessment that includes industry and mar...

Organizations and Change Management

In eleven pages this paper examines organizational change management in terms of health prevention screenings and promotions in a ...

Advantix® and Marketing by Eastman Kodak

In sixteen pages this consumer imaging technology by Kodak is evaluated in terms of performance, PEST and SWOT analyses, and marke...

Fictitious Zulu Company Marketing Plan Sample

In six pages this paper presents a marketing plan sample for the hypothetical Zulu company with relevant headings and a plan asses...

Financial Market Regulation

In thirteen pages this paper discusses the financial markets of the UK in an assessment of statutory regulation and self regulatio...

Analysis of Selling Human Organs

organs begin to adjust to demand, an investment in organ futures would be a difficult opportunity for an investor to pass up. It ...

Overview of Small Business Operations

In fifteen pages this research paper examines running a business in a consideration of financial, marketing, and business plans an...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Aspects of Management in Real Estate

In thirteen pages this paper examines the various factors associated with real estate management and includes industry competition...

Strategic Marketing at Local and International Levels

as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...

Asia and Free Market Policies

on East Asia and Southeast Asia arent any different. For one thing, for all that protesters claim that free trade harms poor count...

Distribution Channels and Costco

prices" (Blumenthal, 1999). Costco, overall, has a reputation of providing quality goods and extraordinarily low prices -...

Thai Baht Evaluation Failure Evaluation

appointing bank directors. Clearly, the well-known power struggle within the Asian system can be blamed for at least part of the ...

Mondavi Wine Marketing

specific brands while also reinforcing the Mondavi name with all types of retailers and their customers. The primary focus is on ...

Study of IMC

of focusing on geography, products and services (ADWEEK, 2000). Kliatchko commented that Integrated Marketing Communications has ...

Western Market and Fashions of Japan

quite clear in some instances but it can become muddled in meaning when multiple identities are involved within the context of one...

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

Sweden and Canada's Social Market Systems

In seven pages this paper examines the social market system in an assessment of its advantages and disadvantages and how it is app...

Cotton Market Supply and Demand

In seven pages this paper discusses the cotton market in an assessment of the impact of supply and demand. Three sources are list...

Case Study on the WWF

In five pages a case study on the World Wrestling Foundation focuses upon its successful marketing strategy as well as providing a...

Case Study on International Exchange Rates and Interest Rates

In five pages a student submitted case study examines borrowing on different global markets that have different rates of interest ...